北京 [切换城市] 北京招聘北京市场/营销招聘北京市场/营销/拓展主管招聘

Digital Marketing Supervisor

潘多拉珠宝(上海)有限公司

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:批发/零售

职位信息

  • 发布日期:2019-11-15
  • 工作地点:上海
  • 招聘人数:1人
  • 工作经验:3-4年经验
  • 学历要求:本科
  • 职位月薪:1-1.5万/月
  • 职位类别:市场/营销/拓展主管  市场/营销/拓展专员

职位描述

About the position:

To cope with rapid business growth and expansion, we are currently seeking dynamic and highly-motivated professional Digital Marketing Supervisor for China.

 

Principal job responsibilities:

·         Plan, execute, and optimize the digital display advertising campaign, measure and report out the performance of related campaigns/projects.

·         Run pilots and tests: Plan, execute, and measure experiments and conversion tests.

·         Collaborate with other external/internal digital channels/team to optimize both the traffic and customer experience. Especially, assist/co-own as needed with other digital channels optimizations as necessary, including 3rd party channel and programmatic advertising channel.

·         Ad copy/creative development: Build creative with the assist of vendors, based on the message we delivered to potential customers, optimize both the performance and customer experience.

·         Data analytics and campaign review process to each campaign. Utilize strong analytical ability to evaluate customer experience and efficiency of all customer touch points.

·         Other duties as assigned as marketing communication support including offline events and public relationship and digitalized materials.

·         Daily conversation with APAC digital marketing team and partners.

·         Responsible for all Digital related payment request submission and help Line manager to manage digital Budget.


Job Qualifications:

·         At least 4+ years’experience in digital marketing experience

·         Bachelor degree minimum

·         Strong understanding of search engine marketing, Uni-desk, programmatic buy advertising

·         Preferred: Familiarity and working knowledge of industry terms, clear understanding of website analytics and metrics that may impact the success of a campaign/project.

·         Strong communication and interpersonal skills, this position is highly visible, demand constant, and fluid communication with internal/external, local/global partners.

·         Willing to learn, explore new digital channels/platforms to maximize marketing impact;

·         Good sense on graphic design and copywriting

·         Target oriented, Self-driven, collaborative, creative, and energetic

·         Fluent in English.

 

Competencies:

  Customer insight, Quality of work, Accountability for results, communication, Proactive and problem solver, Efficiency, Market sense

公司介绍

2020、21年度中国杰出雇主品牌。

Pandora designs, manufactures and markets hand-finished and contemporary jewellery made from high-quality materials at affordable prices. Pandora jewellery is sold in more than 100 countries on six continents through more than 7,500 points of sale, including more than 2,700 concept stores.

Founded in 1982 and headquartered in Copenhagen, Denmark, Pandora employs more than 26,000 people worldwide of whom more than 11,500 are located in Thailand, where the Company manufactures its jewellery. Pandora is publicly listed on the Nasdaq Copenhagen stock exchange in Denmark. In 2018, Pandora’s total revenue was DKK 22.8 billion (approximately EUR 3.1 billion).

联系方式

  • 公司地址:亦庄龙湖天街