北京招聘

Location: Shanghai, China

About MEFF China Solution Team:

Companies have increasingly been relying on market & media insights to make informed decisions and our role at Nielsen has evolved into us being information scientists - predicting the ‘What's Next’ for our clients, in order for them to grow, stay relevant in the present and for the future. Nielsen MEFF China team answers our clients’ media questions by unlocking the why and the how based on the media data modeling and analysis.

About the Role:

Manage a quantitative solution team to grow, deliver and optimize bunch of solution projects, like Marketing Mix, Multi-touch Attribution, LIFT, VIQ and etc. Lead new product development. Support the whole MEFF team to develop, optimize and commercialize new product based on China changing market demands.

Key Responsibilities:

New Product Development:

Lead the solution team on new product development based on new marketing requirements and China data environment.

Design product and algorism and be capable of realizing it by leading the team.

Lead the communication with data vendors and agencies for data partnership.

Support to launch new product for commercialization and market size opportunity estimation. ExistingProduct & Delivery Process Optimization:

Lead the solution team on existing product optimization, for both algorithm, delivery output enrichment and product efficiency.

Lead to standardize delivery process and QC process, to improve product accuracy and delivery efficiency.

Lead technical trainings and able to communicate in commercial language.

Required Qualifications:

5+ years in data modelling experience, marketing, media or digital background would be a plus.

Have good understanding about China data and China market needs.

Creative and strong implementation about new product and algorithm design.

Expert knowledge of statistics, main-stream modeling algorisms and methodologies.

Expert in at least one programming languages in R/Python/SAS.

Expert in realize different modeling algorism by coding.

Solid university graduate, preferably in Statistics / Computer Science or equivalent.

Fluent in English (written & oral) is required.

#LI-CHN

Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation, continually developing new ways to answer the most important questions facing the media, advertising, retail and fast-moving consumer goods industries. An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the world’s population. For more information, visit ***************.