北京招聘

Through your passion for the brand and your strategic vision you will lead the store team in providing an iconic customer experience, ensuring the store maximises its profitability. You will lead the team in the efficient running of the store both front and back of house in order to achieve operational excellence. Your commercial awareness and partnership with the Regional and Corporate teams will ensure your store’s success.

RESPONSIBILITIES:

• Lead and manage a high performing store team, ensuring the employee experience is in line with brand strategies and drives the customer experience
• Through successful recruitment, on-boarding and training create a luxury store environment. Ensure all employees are effectively developed and coached to achieve overall success
• Ensure the store is staffed in accordance with trading requirements and all store team schedules are optimised to match customer traffic flows and operational demands
• Drive productivity and profitability e.g. conversion rates, sales, UPT, AUR, customer data capture etc. Analyse reports to identify deficiencies and opportunities. Develop relationships and communicate effectively with product teams
• Leverage the customer profile database and store reports to support the development of a loyal customer base. Develop your team to achieve the highest quality of clientelling and customer profile capture with every transaction
• Ensure all policies and procedures are adhered to and Asset and Profit Protection strategies are followed in order to minimise any losses
• Provide high value feedback on trading opportunities following regional requirements
• Drive the digital strategy and ensure employees are engaged with new digital initiatives
• Be the ultimate Brand Ambassador, seen by others as a beacon of the brand and Bring to life Burberry’s core values – Protect, Explore, Inspire
• Ensure seamless execution of the Burberry Experience and visual standards
• Ensure events are managed in partnership with all relevant stakeholders
• Cascade company communications to all members of the store team and lead by example when embracing brand messages
• Ensure you emanate the Burberry leadership behaviours when dealing with all areas of the store and business

PERSONAL PROFILE:

• Ability to demonstrate excellent leadership and people management skills
• Proven ability to network, recruit, train, develop and assess talent
• Strong verbal and written communication skills
• Proven ability to increase sales and profitability
• Proven ability to work in highly pressured roles
• Ability to be flexible and agile to meet business needs
• Ability to take tough decisions in order to ensure business needs are met in a fast past environment
• Ability to interact at a senior Corporate level
• Demonstrate sound commercial and brand awareness
• Proven strong performance within a General Manager or equivalent level role in a high volume and high turnover store. Other relevant service sector experience will be considered
• Technical proficiency with SAP and MS applications

Burberry is an iconic British brand synonymous with innovation and craftsmanship. Based in London under the direction of CCO Christopher Bailey, the brand has a global reputation for pioneering design and fabrics.　Established in 1856 by British inventor Thomas Burberry, the brand has a history of innovation and discovery. Burberry has become defined by its authentic outerwear heritage and the iconic trench coat.Today, the brand operates over 450 stores, employs nearly 10,000 staff in 31 countries worldwide with 92 different nationalities. Burberry is a FTSE 100 company with annual sales of over £1.5billion.　 The business is driven by design, marketing and retail-led strategies with a digital focus and a global reach. With a very clear vision and a distinctive set of values, Burberry consistently stays ahead of trends. By exploring unique brand innovations such as Burberry Acoustic, Art of the Trench and fully immersive runway shows, Burberry continues to connect heritage with cutting-edge technology and digital media. Burberry currently has over 14 million followers on Facebook, over 1.3 million followers on Twitter and has had more than 17 million video views on the Burberry YouTube channel.

Burberry是以创新和工艺为代名词的英国标志性品牌。总部位于伦敦，品牌因为其开拓性的设计和面料享誉全球。品牌由英国创始人Thomas Burberry在1856年成立，拥有一段充满创新和发现的历史。Burberry已经被定义为真正的外衣传承和标志性的风衣。如今，品牌已经经营了超过450家店铺，在全球31个国家92个地区拥有将近10,000名员工。Burberry是FTSE100 中的一员，年销售额超过15亿英镑。公司业务是通过数码科技和全球影响力由设计、市场营销和零售战略共同引导的。在一个非常清晰的愿景和独特价值的确立下，Burberry始终保持领先趋势的地位。通过探索独特的品牌创新如Burberry音乐，“风衣的艺术”网站和完全身临其境的时装秀，Burberry继续连接着传统与前沿技术和数字媒体。Burberry 目前在Facebook已经拥有超过140万的追随者，在Twitter拥有超过130万的追随者，在Burberry YouTube 频道中已经有超过1700万次的视频点击率。