北京招聘

1. Channel Insights and research (WHO) in CVS

· Understand the methodology and research tool to identify target consumer/shopper insights.

· Understand target consumer/shoppers usage & attitudes and needs hierarchy.

· Able to explore consumer/shopper insights from data, research, and consumer behavior with supervision.

· Support to lead and follow through consumer research projects to support business decision making.

2. Channel Lead model managing and solution

· Understand and analyze customers’ data (FOH - CVS & BOH - OEM).

· Develop new recipes with RND chef team and OEM Tech team

· Recipe, POSM, packaging and campaign design with the third party for driving sales

· Deliver solution decks to KAs, i.e. tailor-made,

· Support commercialization of new-change or launch NAD with customers and tracking the results;

3. Data analysis and reporting (Landscaping)

· Has capability to understand business dynamics, reason behind, and propose action plan;

· Routine base to report business update to management team;

· Able to data minding and track competitor intelligence and input the learning to plan and activation.

4. Team collaboration

· Positively work with cross functional team to drive program result as planned.;

· Demonstrate attitude and skill to monitor, motivate execution agency to implement the project with aligned plan and output.

· Work closely with Global Bakery Team and BD Team

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