北京招聘

职位描述:
1. Develop and implement communications and media strategy for overseas markets that drives growth and brand awareness
2. Develop and manage thought leadership platform that utilizes integrated marketing – digital and social media communications, advertising, events, etc; lead market research
3. Build strategic relationships and partner with key influencers, and have a deep understanding of creators’ ecosystem
4. Oversee and approve marketing material, from website to hard copy brochures
5. Measure the performance of PR & marketing campaigns, gain insight and adjust strategy and tactics accordingly
6. Analyze consumer behavior and adjust email and advertising campaigns accordingly
职位要求:
1. Minimum of 4 years of leadership experience in marketing
2. Experience in advertising or technology industry
3. Global experience with global brands and markets
4. Excellent written and verbal communications in English
5. Proven experience in identifying target audiences and in creatively devising mutual-channel marketing campaigns that engage, educate and motivate
6. Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with related tools; solid knowledge of website analytics tools
7. Up-to-date with the latest trends and best practices in online marketing and influencer ecosystem.

字节跳动成立于2012年3月，公司使命为“Inspire Creativity, Enrich Life（激发创造，丰富生活）”。公司业务覆盖150个国家和地区、75个语种，拥有超过6万名员工。
字节跳动在全球推出了多款有影响力的产品，包括今日头条、抖音、西瓜视频、飞书、TikTok、Lark、Helo等。截至2020年1月，字节跳动旗下产品全球月活跃用户数超过15亿。