北京 [切换城市] 北京招聘北京销售管理招聘北京渠道/分销经理招聘

Trade Marketing Supervisor

高仪(上海)卫生洁具有限公司

  • 公司规模:150-500人
  • 公司性质:外资(欧美)
  • 公司行业:建筑/建材/工程

职位信息

  • 发布日期:2013-06-24
  • 工作地点:成都
  • 招聘人数:1
  • 工作经验:五年以上
  • 学历要求:大专
  • 职位类别:市场/营销/拓展经理  渠道/分销经理

职位描述

岗位名称:Trade Marketing Supervisor

工作地点 上海 北京 成都 广州(各一名)

职位描述如下
Position Description:
Trade Marketing Supervisor - Retail is responsible for providing comprehensive and detailed support in the execution of marketing plans. This would involve assisting in developing and managing the development, coordination, and implementation of merchandising, marketing plans, strategies, promotions, and programs for the assigned channel. The Trade Marketing Supervisor has and works across all functional lines to achieve sales and profit objectives.
SPECIFIC RESPONSIBILITIES
1. Improve retail marketing implementation and communications with area retail sales and marketing organization.
2. Work with marketing team in developing POP and merchandising for channel customers that drives sales. Work with sales, advertising/communications, channel merchandising, and outside vendors to develop and distribute POP/merchandising.
3. Manage standardized retail tools for local retail sales team, ensuring understanding and implementation.
4. Drive implementation of retail & trade promotions to local retail sales team, providing them a clear understanding of all elements.
5. Manage flow and results of product launch to the local retail sales team by providing proper implementation guidelines.
6. Work with Marketing team and regional retail sales team to use measurement tools ensuring campaign effectiveness on all levels.
7. Assist regional retail sales team in new business development, both in terms of strategic and creative directions.
8. Assist in the development of regional consumer promotions, both thematic and tactical, calling particular attention to on-ground implementation.
9. Develop programs for customers and consumers to drive sales through assigned channel.
10. Identify customer needs and business opportunities within the channel.
11. Plan, forecast, and implement marketing programs and promotions for the channel. Include special promotions, buying opportunities, ongoing support programs for product categories and market segments.
12. Understand trends, potential demand, and competition; make recommendations to develop and introduce new products that increase sales.
13. Develop strategies and support programs to increase penetration of faucets and showers products to include pricing, marketing programs, and communication pieces.
14. Maintain continuous contact with customers, sales, trade groups, and all other internal and external sources which can contribute to the development of new product ideas to satisfy consumer needs, are marketable, and provide for revenue growth and increased profit.
15. Regularly and tightly track and evaluate the performance of implementation on business plans, programs and activities.


POSITION REQUIREMENTS/Others
Preferred Gender/Nationality Preferred Age Range
- 25-35 Language Skills
- Good English/Mandarin
Education
Education Level: Minimum four year college degree in engineering, business or marketing.

Required Knowledge, Ability and Skills
- Strong Communication and presentation capability.
- Good execution
- Good problem solving skill
- Store management skill
- Creative and result orientation Relevant Working Experience
- Significant experience (generally 5+ years) in Sales/Trade Marketing experience in a FMCG company or a closely related field is required.
- Knowledge of retail space management, merchandising principles
- Computer Literacy
Specific Physical Requirements
- Can travel frequently
- Can work under pressure
- Can work in matrix system
Territory In Charge
Regional

公司介绍

德国高仪是高端浴室整体方案和厨房产品供应商,成立于1936年,总部位于德国多塞尔多夫,在全球130多个国家拥有6000多名员工。

高仪始终坚持创造卓尔不群的用户体验,实现“畅享舒适水生活”的品牌承诺。高仪是一个具有伟大创新力的品牌,不断满足客户需求,深受消费者、建筑师、设计师和开发商的偏爱,在全球很多备受瞩目的项目中都可以看到高仪产品。

高仪的工艺、创新和设计活动牢牢植根于德国,制造工厂均采用高精生产工艺,符合全球统一的高标准,确保产品实现严苛的工艺和功能需求。

高仪持续创新,融合数字科技和3D技术,创造出智能解决方案以及令人叹为观止的产品,提升客户的水韵畅享体验。凭借技术优势,高仪在业内被誉为“技术大师”。

自2003年以来,高仪荣获460多项国际设计大奖,包括红点奖、iF设计奖等。2011年,高仪设计团队被评选为“红点2011/2012年度设计团队”。

2017年,凭借其在企业社会责任、节水科技以及产品创新等方面的优秀表现,高仪被《财富》杂志评选为“2017年50家改变世界的公司”,并多次荣登“德国可持续性发展主要公司”排行榜前列。

联系方式

  • 公司地址:上海市杨浦区杨树浦路1062号