北京招聘

Creative Manager, The North Face

Key Purpose of the Job:  

The position's ultimate goal is to build The North Face to be the #1 Outdoor Brand in China  

By leveraging the global assets, this role serves as a perfect bridge to plan and produce always-on creative work for seamless consumer experience enhancement purposes. It is fluid in capturing fast changing and demanding consumer/brand/biz needs in producing continuous flow of good quality & cost-efficient creative output for multiple channels (digital, EC, RBE, DTC, DTP, etc) and other internal and external communication. 

    

Key Areas of Responsibility:

1.             Be the central hub of global and regional assets for internal/external sharing and orientation. Establish a bank of brand assets for cross team usage

2.             Stay ahead and abreast of consumer culture and trends to initiate and develop quick turn-around creative work for multiple channels to drive consumer excitement, brand/product appreciation and demand

3.             Hands-on creative developer: base on the global guideline and creative asset, designing and creating “flow creative” (shorter shelf life, simpler and fresher)-creative work, e.g. POPs, photos, simple videos, etc to enrich consumer experience as well as engagement

4.             Own and leverage a rich network of outside creative/content freelancers/partners (art, copy and photography/videography) to support marketing function creative needs (RBE, Digital, BM) and enrich consumer connection on an ongoing basis for the region with focus on China.  

5.             Manage budget to be spent effectively and ensure all projects are completed on brand, on brief, on time and within budget for optimal results

美国VF集团是全球***的成衣上市公司之一，是集设计、制造、营销和分销休闲品牌服装、鞋类及配饰的全球领导者。集团致力引进旗下多样化的品牌进入中国市场，包括The North Face、Vans、Kipling、Timberland、Dickies

VF集团巨额投资在中国，并深信中国具有庞大的消费市场。集团将不断寻求商务机会，引领旗下的著名品牌进入中国市场。

VF集团的在华业务正蓬勃发展，诚邀有志于服装行业的人士加入，与VF大家庭共同成长。

 美国VF集团是全球***的成衣上市公司之一，是集设计、制造、营销和分销休闲品牌服装、鞋类及配饰的全球领导者。集团致力引进旗下多样化的品牌进入中国市场，包括The North Face、Vans、Kipling、Timberland、Dickies

VF集团巨额投资在中国，并深信中国具有庞大的消费市场。集团将不断寻求商务机会，引领旗下的著名品牌进入中国市场。

VF集团的在华业务正蓬勃发展，诚邀有志于服装行业的人士加入，与VF大家庭共同成长。

VF is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish most.

We connect our deep sense of Purpose with our relentless drive to succeed to create value for a broad set of stakeholders.

Everything we do – from the products we make to the actions we take – is about enabling people to live sustainable and active lifestyles.