高级品牌经理
屈臣氏个人用品商店有限公司
- 公司规模:10000人以上
- 公司性质:外资(欧美)
- 公司行业:批发/零售
职位信息
- 发布日期:2019-09-27
- 工作地点:广州-越秀区
- 招聘人数:1人
- 工作经验:5-7年经验
- 学历要求:本科
- 职位月薪:2-3万/月
- 职位类别:市场企划经理/主管
职位描述
本岗位属于市场营销部,你将可以独当一面地带领各个品牌项目,具体工作职责如下:
1、根据公司战略目标,制定年度品牌策略方案和费用预算并进行分解,并在实施中不断完善和优化;
2、组织并策划制定市场活动方案、流程、制度、政策,提供品牌市场活动高效的沟通和执行平台;
3、组织收集市场、消费者及竞争对手的信息并加以分析,帮助公司及市场部门进行战略决策;
4、组织汇总和分析业务部门对品牌,产品推广、终端促销方面的需求,制定年度和月度渠道营销计划,并组织按月推进,以确保品牌传播活动有序开展;
5、组织安排市场物料的设计、制作,确保品牌形象统一和资源的及时合理利用;
6、根据年度品牌策略方案和预算,制订各类线上,线下活动的具体执行计划,并敦促有效执行,提升品牌曝光率和知名度;
7、指导、考核下属员工的工作,加强下属员工培训和团队建设,提升下属员工的专业度与敬业度;
8、配合其他部门开展相关业务。
任职要求:
1、统招本科及以上,市场营销类专业;
2、十年以上快消、零售行业相关工作岗位经验,三年以上团队管理经验;
3、全面掌握英语听说读写能力,并能熟练运用英语作为工作语言;
4、能熟练使用WORD、EXCEL、POWERPOINT等办公操作软件;
5、适应国内外出差要求。
公司介绍
关于屈臣氏
屈臣氏为屈臣氏集团旗下一旗舰品牌,业务遍布14个亚洲及欧洲市场,经营超过7,800家店铺,其中超过1,500家提供专业药房服务。屈臣氏一直致力于通过为顾客提供个性化的咨询与建议,配以傲视同侪的多元化产品种类,令顾客每天都能LOOK GOOD, FEEL GREAT。
屈臣氏在中国内地490多个城市拥有超过4,000家店铺和逾6,500万名会员,是国内为大众所熟知的保健及美妆产品零售连锁店。屈臣氏在质量与创新方面建立了相当声誉,为顾客奉上令人惊喜不断和物超所值的购物环境,从而赢得顾客高度信赖。
关于屈臣氏集团
屈臣氏集团于1841年在香港创立,现已发展成全球知名的国际保健美容零售商,在27个市场经营超过15,800家商店。每年,超过五十三亿名顾客在我们全球12个零售品牌所开设的实体店铺以及电子商店上购物。
屈臣氏集团是跨国综合企业长江和记实业有限公司的成员。长江和记业务遍及超过五十个国家及地区,经营港口及相关服务、零售、基建、能源以及电讯等五项核心业务。
有关屈臣氏集团及旗下品牌资料,详情请浏览www.aswatson.com。
About Watsons
Watsons is Asia’s leading health and beauty retailer, currently operating over 7,800 stores and more than 1,500 pharmacies in 14 Asian and European markets. With years of experience and accomplishments, Watsons has long been outshining in the industry.
Watsons operates more than 4,000 stores in over 490 cities in Mainland China, with over 65 million members, making Watsons a well-known health & beauty retailer in China. Watsons has built its success and reputation on quality and innovation, offering enjoyable shopping environment and great value-for-money to its customers, winning the trust of the consumers.
As a dedicated brand in the health and beauty industry, Watsons provides customers with personalized advice and counseling on top of its wide product range, making customers LOOK GOOD, FEEL GREAT every day. Watsons is a well-received pharmacy/drugstore brand in Asia, and in Europe, it is also a widely recognized health and beauty retailer in Ukraine. With 30 years of experience in health and beauty industry in China, Watsons is committed to providing customers and the industry with more superior, professional and quality service.
Watsons is the flagship health and beauty brand of A.S. Watson Group. Please visit www.aswatson.com for more in-depth information about A.S. Watson Group and its brands.
About A.S. Watson Group
Established in Hong Kong in 1841, A.S. Watson Group is a world-renowned international health and beauty retailer in Asia and Europe with over 15,800 stores in 27 markets. Each year, over 5.3 billion customers and members shop with our 12 retail brands, both in stores and online.
A.S. Watson Group is also a member of the world-renowned multinational conglomerate CK Hutchison has five core businesses - ports and related services, retail, infrastructure, energy and telecommunications with operations in over 50 countries and regions.
Please visit www.aswatson.com for more in-depth information about A.S. Watson Group and its brands. You may also stay in touch with us via our digital presence (eCommerce, social media, mobile app & more).
屈臣氏为屈臣氏集团旗下一旗舰品牌,业务遍布14个亚洲及欧洲市场,经营超过7,800家店铺,其中超过1,500家提供专业药房服务。屈臣氏一直致力于通过为顾客提供个性化的咨询与建议,配以傲视同侪的多元化产品种类,令顾客每天都能LOOK GOOD, FEEL GREAT。
屈臣氏在中国内地490多个城市拥有超过4,000家店铺和逾6,500万名会员,是国内为大众所熟知的保健及美妆产品零售连锁店。屈臣氏在质量与创新方面建立了相当声誉,为顾客奉上令人惊喜不断和物超所值的购物环境,从而赢得顾客高度信赖。
关于屈臣氏集团
屈臣氏集团于1841年在香港创立,现已发展成全球知名的国际保健美容零售商,在27个市场经营超过15,800家商店。每年,超过五十三亿名顾客在我们全球12个零售品牌所开设的实体店铺以及电子商店上购物。
屈臣氏集团是跨国综合企业长江和记实业有限公司的成员。长江和记业务遍及超过五十个国家及地区,经营港口及相关服务、零售、基建、能源以及电讯等五项核心业务。
有关屈臣氏集团及旗下品牌资料,详情请浏览www.aswatson.com。
About Watsons
Watsons is Asia’s leading health and beauty retailer, currently operating over 7,800 stores and more than 1,500 pharmacies in 14 Asian and European markets. With years of experience and accomplishments, Watsons has long been outshining in the industry.
Watsons operates more than 4,000 stores in over 490 cities in Mainland China, with over 65 million members, making Watsons a well-known health & beauty retailer in China. Watsons has built its success and reputation on quality and innovation, offering enjoyable shopping environment and great value-for-money to its customers, winning the trust of the consumers.
As a dedicated brand in the health and beauty industry, Watsons provides customers with personalized advice and counseling on top of its wide product range, making customers LOOK GOOD, FEEL GREAT every day. Watsons is a well-received pharmacy/drugstore brand in Asia, and in Europe, it is also a widely recognized health and beauty retailer in Ukraine. With 30 years of experience in health and beauty industry in China, Watsons is committed to providing customers and the industry with more superior, professional and quality service.
Watsons is the flagship health and beauty brand of A.S. Watson Group. Please visit www.aswatson.com for more in-depth information about A.S. Watson Group and its brands.
About A.S. Watson Group
Established in Hong Kong in 1841, A.S. Watson Group is a world-renowned international health and beauty retailer in Asia and Europe with over 15,800 stores in 27 markets. Each year, over 5.3 billion customers and members shop with our 12 retail brands, both in stores and online.
A.S. Watson Group is also a member of the world-renowned multinational conglomerate CK Hutchison has five core businesses - ports and related services, retail, infrastructure, energy and telecommunications with operations in over 50 countries and regions.
Please visit www.aswatson.com for more in-depth information about A.S. Watson Group and its brands. You may also stay in touch with us via our digital presence (eCommerce, social media, mobile app & more).
联系方式
- 公司地址:广东省广州市越秀区东风东路761号丽丰中心18楼 (邮编:510600)