Marketing Manager, Public Hospital, Ortho Channel
隐适美中国 Invisalign
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:医疗设备/器械
职位信息
- 发布日期:2019-10-07
- 工作地点:上海
- 招聘人数:1人
- 工作经验:5-7年经验
- 学历要求:本科
- 职位类别:市场/营销/拓展经理
职位描述
Job Description
- Lead coverage & penetration in public hospitals by analyzing public hospital market, clearly positioning Invisalign portfolio, developing strong messaging and marketing assets, collaborating with sales team for successful go-to-market plan.
- Increase Invisalign adoptions in public hospitals by rolling-out Invisalign portfolios in hospitals, growing doctors’ clinical confidence on various indications and developing solutions for growth in niche segments.
- Drive Invisalign integration in dental school curriculums, support clinical researches on Invisalign therapy, foster Invisalign being part of standard of care in close collaboration with Clinical team. Lead national events and communications in professional community.
- Develop marketing projects to improve efficiency of hospital workflow, consumer education and adapt Invisalign in medical groups & tele dentistry.
- Provide market analysis and support business strategy development by competition analysis, industrial trend monitor, and internal data analysis.
- Regularly report & analyze business performance including sales contribution, potential, product adoption, competition, market dynamics etc. to identify business insights & propose action plan.
- Manage marketing budget effectively, including vender screening, expense application and ROI tracking.
Requirements
- 5+ years in marketing roles; MBA is a plus.
- Knowledge on China public hospital system and policy is a must; proven track record of implementing marketing projects in public hospitals with good business impact is a must.
- Extensive marketing skills in healthcare industry.
- Skillful at communication, presentation and project management.
- Customer focus while as strategic thinking
- Ambitious, strong implementation and result-oriented mindset;
- Good spoken and written Chinese & English.
- A team player.
- Able to travel extensively within China (about 30% of working hours)
职能类别:市场/营销/拓展经理
公司介绍
爱齐公司是一家跨国公司,成立于1997年2月,于2001年在美国纳斯达克上市。其使命是成为创新牙齿矫正设备的主要供应商,我们的产品有隐形无托槽矫治器和口内扫描仪等。 爱齐科技设计和制造世界上先进的隐形矫治器系统 — 隐适美系统,提供 iTero 口内扫描仪和相关服务,以及 CAD/CAM 软件。爱齐科技旗下品牌隐适美拥有超过八百万用户,并通过iTero 口内扫描仪和 exocad 的CAD/CAM 软件推动数字化口腔医疗的发展,打造数字化正畸和修复流程,实现口腔治疗的现代化转型,致力于帮助口腔专业人员提高诊疗效率,优化患者的治疗效果。
爱齐公司强调创新、以结果为导向、以客户与团队合作为中心、自我领导的能力与精神,为员工提供多元化的发展空间,并为员工创造学习、友好、合作、健康的工作环境。我们竭诚邀请充满工作激情,具有挑战精神的精英加入到我公司,共同创造你与公司的成功!
爱齐公司强调创新、以结果为导向、以客户与团队合作为中心、自我领导的能力与精神,为员工提供多元化的发展空间,并为员工创造学习、友好、合作、健康的工作环境。我们竭诚邀请充满工作激情,具有挑战精神的精英加入到我公司,共同创造你与公司的成功!
联系方式
- Email:anguo@aligntech.com
- 公司地址:上海市徐汇区天钥桥路333号腾飞大厦2201室 (邮编:200030)