APAC_Launch Projects Manager
沃尔沃(中国)投资有限公司
- 公司行业:多元化业务集团公司
职位信息
- 发布日期:2012-11-13
- 工作地点:北京
- 招聘人数:若干
- 工作经验:一年以上
- 学历要求:本科
- 语言要求:英语精通
日语精通 - 职位类别:市场/营销/拓展经理
职位描述
Role (Purpose of the job)
Key Responsibilities
· Support the creation of UD Brand launch concepts
· Coordinate UD Brand cross functional marketing projects
· Facilitate synergy of UD Brand launches and other UD Brand marketing functions
· Interface with all UD Brand marketing network globally for Launch development and consistency.
· Fully coordinate and represent brand and marketing function on selected UD launch projects
· Communicating with different Business Areas and input generators (GTT, GTO, and Commercial Areas) for both concept and strategy development and launch implementation.
· Manage Launch Project issue log and Brand and Communication project documentation.
· Interface with marketing, communication and branding suppliers (e.g. research companies, branding agencies, market data base, media and communication agencies, tourism, event agencies ...).
· Coordinate and implement internal events related to his/her launch project network activities (e.g. group meetings, conferences, workshops).
· Perform other duties as assigned, including ad-hoc project task or launch activities practical demands.
Authority
· Follow UDGB authorization policies and guidelines
· Represent UDGB Launch Project department in related meetings
Key interfaces
· Other project organization (GTT, GTO, Parts...)
· All commercial areas (APAC, EMEA, AMERICAS and JV) departments related to launch activities
· APAC Commercial Areas Organizations (Asia Sales, Japan, Australia...)
· Other Global Brands Launch Project organizations (VTGB, MTGB, RTGB and ETGB)
· Other UDGB teams (PD, PS and Multi-Brand Marketing)
· Other UDGB Brand Strategy and Marketing department members (Brand Development and Marketing Communications)
· Other APAC Staff departments (Legal, strategy, Communication, Controlling...)
· Business Partners
Key performance indicators
· Secure professional and coordinated launches
· Launch project scenarios and launch strategy recommendation
· Fulfil the timeline and deliverables for projects
Main competence requirements
· University Degree (preferably majoring on Marketing / Communication / Branding)
· Excellent verbal and written communication skills in English
· At least excellent verbal and written communication skills in Japanese or Chinese. Preferably both.
· Project management skills and education
· Integrity and trust, in line with Volvo Way
· Proactive attitude, Good leadership and networking skills
· Excellent analytical thinking skill
· Excellent communication skill
· Experience in Marketing Communications / Marketing Launch Project
· Product project experience
· Experience with agency relations (Brand and Marketing)
· Knowledge about UD trucks
· Project knowledge (GDP or other)