北京招聘

We have a great opportunity for an experienced Market Development Manager for our high performance product families, based in Shanghai, China. Tektronix will invest in your personal and professional growth by providing you with education and training opportunities to keep current in your field. The work environment is fast-paced and high energy.

Responsibilities

?Establish the strategy and priorities for high performance products/solutions targeting key market Segments (e.g. Datacenter/Optical Communications, IC/Semiconductor, Advanced Research) and key Applications (e.g. High Speed Serial, RF/Wireless, Material Science/Quantum). Clearly identify why we play (prioritize target market opportunities) and how we win (competitive positioning, unique value proposition)

?Develop & execute regional field marketing plan to achieve marketing demand generation objectives & sales order targets

?Provide regional market intelligence through understanding of market trends/conditions, competitive analysis, price positioning (in coordination with BUs), and value based messaging, for early market development in targeted segments and applications

?Lead regional launch and go-to-market plan for New Product Introductions (e.g. pricing, positioning, target markets, awareness, lead generation, training plan etc.)

?Able to deliver sales trainings and sales tools to enable account managers and field application engineers to effectively position and sell target solutions/products

?Work with Central Marketing and Product Lines Marketing to deploy global marketing campaigns with local relevancy, and provide feedback on local market insights and content requirements

?Lead virtual teams of sales, marketing and other associates to accomplish critical projects and achieve growth-oriented outcomes (e.g. New Market Development, New Product Launch Plans, Account-based Marketing Initiatives)

Qualifications

?Engineering degree or equivalent, with deep technical understanding of products and applications in test & measurement industry is a distinct advantage

?A minimum of 8 years sales & marketing experience in high-tech industries, with knowledge in market segments like Optical Comm., IC/Semi, Advanced Research, High Speed Serial would be a plus

?Strong marketing and business acumen with strategic thinking capabilities

?Strong KPI mindset and results driven

?Project management experience with an ability to execute multiple tactics simultaneously, with efficiency, and on budget

?Ability to work effectively across marketing disciplines, particularly in concert with Product Line Marketing, Central Marketing and Field Sales

?Effective verbal, written, presentation and communication skills in English

?Self-motivated, willing to work under pressure

?Candidate is expected to travel about 20% of the time

泰克公司是促进计算机和通信一体化进程的主要厂商之一。几乎每次您在浏览网站、点击鼠标、使用手机通话或打开电视机时，都会接触到泰克的技术。泰克在各领域赢得了广泛的客户群，在许多以技术创新驰名的业界巨擘的设计中心、实验室以及通信网络之中，都有泰克的技术和产品。泰克推出的各种解决方案在过去这 70 年间，为许多人类重大进步提供了强有力的支持。 医疗、通信、移动、太空，我们的办事处遍布于 21 个国家和地区，致力于为即将创造未来的全球科学家、工程师和技术人员提供服务和支持。

我们思想远大。 我们热爱挑战。 我们崇尚创新。 我们勇于开拓新路，创造改变世界的技术。 您要加入我们吗？

公司地址：
【上海】
- 上海市长宁区福泉北路518号9座
- 上海市浦东新区川桥路1227号
中国大陆地区其他办公地点：北京、成都、西安、武汉、深圳