北京 [切换城市] 北京招聘北京市场/营销招聘北京市场/营销/拓展经理招聘

Cluster Category Manager-Broadcasting

罗技(中国)科技有限公司

  • 公司规模:150-500人
  • 公司性质:外资(欧美)
  • 公司行业:计算机硬件

职位信息

  • 发布日期:2019-11-19
  • 工作地点:上海
  • 招聘人数:若干人
  • 工作经验:无工作经验
  • 学历要求:本科
  • 职位月薪:2-4万/月
  • 职位类别:产品/品牌经理  市场/营销/拓展经理

职位描述

Job Description

The Role:  
The Cluster Category Manager is the owner of category P & L, who is responsible for providing marketing leadership at both strategic and tactical level, delivering Net Revenue, Share and Sell Through Targets as well as leading the marketing activation such as NPI launch and consumer promotion, competitor information compilation/analysis, analytical work (base on GFK/sell through/SO data), and marcom management and planning.

Your Contribution:
Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. These are the behaviors you’ll need for success at Logitech. In this role you will:

·         Business Strategy & Business planning
- Category P&L owner, responsible for providing marketing leadership at both strategic and tactical level, delivering net revenue, share and sell through targets as well as leading the marketing activation such as NPI launch and consumer promotion.
- Competitor Information Compilation/Analysis
- Analytical work  (base on GFK/sell through/SO data)
- Marcom management & planning

·         Project Management Support
- Package / PDP / POS localization
- Possible mystery shopper tracking/consumer panel
- Website content localization (when situation fits)
- Key Events & BBS/social media support

·          Administrative work
- Submit PO and follow through overall process
- Translation work (communication, training deck etc)

Key Qualifications:
For consideration, you must bring the following
minimum skills and behaviors to our team:

·         4+ years of experience in the marketing function of consumer goods industry.

·         Experience with full marketing mix, developing marketing plans and  360 campaign

·         Experience in developing a brand, strategy recommendations and successfully growing a product line

·         Experiencing in Streaming or broadcasting industry will be more preferred

·         Good communication skills

·         Good command of oral and written English

·         Quick learner, initiative and self-motivated

·         Strong analytical and problem-solving skills, skilled in Excel is highly preferred

·         Strong  passion to Logitech brand and products

·         Outgoing, outspoken, creative and fun loving

Education:
? University student with bachelor degree or above, no major requirements



公司介绍

2018设计领域全球十大最具创新力公司之一,全球业绩连续五年强势增长,多品牌、多品类——高科技行业中的“宝洁”,源于瑞士、精工匠心,不仅是云周边设备供应商,更是Design Company。

罗技创立于1981年,专注于设计与人们生活紧密相关的产品,近年来已转型成为一家云周边设备供应商。

罗技公司在瑞士证券交易所(LOGN)和纳斯达克全球市场(LOGI)公开上市,旗下拥有罗技、罗技G、Jaybird、Ultimate Ears、Astro Gaming等多个品牌,业务涉及生产力及创造力、电竞游戏、视频协作、音乐和智能家居多个领域,在全球140多个国家和地区展开业务,在多个细分品类雄踞市场份额领先位置。

凭借产品出色的工业设计及创新,罗技频频揽获各类世界级设计奖项,包括红点设计大奖、德国iF设计大奖和Good Design设计大奖等。

联系方式

  • 公司地址:上海市静安区长寿路1111号25楼 (邮编:200042)