Sr Prod Mktg Mgr-M&O Svr Infra(职位编号：810705)
微软销售市场和服务集团 （SMSG）
- 公司规模：1000-5000人
- 公司性质：外资(欧美)
- 公司行业：计算机软件
职位信息
- 发布日期：2012-11-13
- 工作地点：北京
- 招聘人数：1
- 工作经验：五年以上
- 学历要求：本科
- 职位类别：总监/部门经理
职位描述
Job Category: Marketing
Location: China, Beijing
Job ID: 810705
Division: Marketing
The Core Infrastructure Subsidiary Product Marketing Manager is accountable for the subsidiary revenue of Infrastructure Server products and solutions in the Subsidiary. The Core Infrastructure Subsidiary Product Marketing Manager understands, orchestrates, and makes trade-offs across elements including segment marketing, specialist sales, technical sales, partners and services. In addition, the Core Infrastructure Subsidiary Product Marketing Manager directs and leads Infra-level customer campaigns and marketing activities, handles customer escalations; and delivers product, solutions and customer campaigns feedback to Corporate. This person is recognized internally and externally as a business and product marketing expert within his/her subsidiary.
An essential aspect of the role of the Core Infrastructure Product Marketing Manager is to align the content, timing and delivery of marketing messages and outreach to Microsoft’s customers and partners. All relevant marketing teams need to work together to create the most impactful marketing strategy and execution plan possible by customer segment, minimizing ad-hoc and un-integrated customer and partner outreach. The various messages need to be very well aligned, with the end goal to think and act as “One Microsoft” and meeting the business objectives of Microsoft’s customer, initiative and product marketing teams by developing synergistic customer value propositions crossing product, segment and ecosystem boundaries.
Responsibilities include:
Drive revenue for Microsoft’s Infrastructure Server products.
Architects optimal marketing mix for Core Infrastructure products and solutions to deliver defined objectives, strategies, requirements, and budget.
Act as the voice of Core Infra by ensuring consistency of messaging and branding across all marketing activities. Increases Core Infrastructure’s share of voice by integrating with all segment marketing programs and communications.
Act as the voice of the Subsidiary by participating in monthly conference call with Corporate Field Lead to ensure proper tracking of execution performance by Operating Model.
Collaborate with Segment, CMG, Audience marketing managers to develop specific marketing activities to help drive lead generation, revenue, interest, awareness, loyalty and satisfaction (as appropriate) within the enterprise, small and mid market customers, IT Pro, BDM, Developer, executive and partner communities.
Measure, track and report marketing metrics for future marketing activities as well as data for sales operations by Operating Model.
Qualification
- 5 - 8 years of related experience
- Bachelor’s Degree (B.S./B.A.) is required;Master’s Degree is preferred;
- Field of Study (if applicable): Marketing, Business, Computer Science
- Knowledge, Skills, and Abilities:
- Candidates must have at least 3 years of practical experience in product, segment, audience, or relationship marketing.
- Management experience is required or preferred as many in the role manage large vendor teams that sit on-site
- Advanced oral and written communication skills, planning and organizational abilities
- Intermediate to advanced conflict resolution and negotiation skills (required)
- Must be able to work independently, handle multiple projects in a fast-paced environment, and negotiate and collaborate effectively at an intermediate to advanced level
- Self motivated, directed person; ability to build strong, lasting business relationships; ability to understand the customer and market trends
Microsoft is an equal opportunity employer and supports workforce diversity.
GCR:CN:Sales:EN
Location: China, Beijing
Job ID: 810705
Division: Marketing
The Core Infrastructure Subsidiary Product Marketing Manager is accountable for the subsidiary revenue of Infrastructure Server products and solutions in the Subsidiary. The Core Infrastructure Subsidiary Product Marketing Manager understands, orchestrates, and makes trade-offs across elements including segment marketing, specialist sales, technical sales, partners and services. In addition, the Core Infrastructure Subsidiary Product Marketing Manager directs and leads Infra-level customer campaigns and marketing activities, handles customer escalations; and delivers product, solutions and customer campaigns feedback to Corporate. This person is recognized internally and externally as a business and product marketing expert within his/her subsidiary.
An essential aspect of the role of the Core Infrastructure Product Marketing Manager is to align the content, timing and delivery of marketing messages and outreach to Microsoft’s customers and partners. All relevant marketing teams need to work together to create the most impactful marketing strategy and execution plan possible by customer segment, minimizing ad-hoc and un-integrated customer and partner outreach. The various messages need to be very well aligned, with the end goal to think and act as “One Microsoft” and meeting the business objectives of Microsoft’s customer, initiative and product marketing teams by developing synergistic customer value propositions crossing product, segment and ecosystem boundaries.
Responsibilities include:
Drive revenue for Microsoft’s Infrastructure Server products.
Architects optimal marketing mix for Core Infrastructure products and solutions to deliver defined objectives, strategies, requirements, and budget.
Act as the voice of Core Infra by ensuring consistency of messaging and branding across all marketing activities. Increases Core Infrastructure’s share of voice by integrating with all segment marketing programs and communications.
Act as the voice of the Subsidiary by participating in monthly conference call with Corporate Field Lead to ensure proper tracking of execution performance by Operating Model.
Collaborate with Segment, CMG, Audience marketing managers to develop specific marketing activities to help drive lead generation, revenue, interest, awareness, loyalty and satisfaction (as appropriate) within the enterprise, small and mid market customers, IT Pro, BDM, Developer, executive and partner communities.
Measure, track and report marketing metrics for future marketing activities as well as data for sales operations by Operating Model.
Qualification
- 5 - 8 years of related experience
- Bachelor’s Degree (B.S./B.A.) is required;Master’s Degree is preferred;
- Field of Study (if applicable): Marketing, Business, Computer Science
- Knowledge, Skills, and Abilities:
- Candidates must have at least 3 years of practical experience in product, segment, audience, or relationship marketing.
- Management experience is required or preferred as many in the role manage large vendor teams that sit on-site
- Advanced oral and written communication skills, planning and organizational abilities
- Intermediate to advanced conflict resolution and negotiation skills (required)
- Must be able to work independently, handle multiple projects in a fast-paced environment, and negotiate and collaborate effectively at an intermediate to advanced level
- Self motivated, directed person; ability to build strong, lasting business relationships; ability to understand the customer and market trends
Microsoft is an equal opportunity employer and supports workforce diversity.
GCR:CN:Sales:EN
公司介绍
微软本着与合作伙伴共同成长、共同发展的宗旨深入开拓中国本地市场。作为一家软件平台厂商，微软通过合作伙伴业务模式，努力促进信息技术产业生态系统的建设。我们通过合作伙伴把微软的产品和服务送到用户手中，通过合作伙伴基于微软的平台开发丰富的、最适合中国市场的应用产品和解决方案来满足用户的需求。
微软与政府有关部门及其他机构合作，积极推动缩小数字鸿沟，以帮助各层次、各地区的人们实现自己的最大潜能。多年来，无论是开展“携手助学”支持农村和边远地区教育、推进“农村信息化”建设让农民通过信息技术脱贫致富，还是实施“潜力无限”项目，合作成立社区学习中心，扶助弱势人群，都体现了我们致力于成为优秀企业公民的不懈努力。
微软通过开发众多的软件产品和服务并提供相应的生产、授权和支持，向用户传递商业价值。目前，微软在中国业务涉及Windows客户端、服务器平台和开发工具、信息工作者产品、微软商务管理解决方案、移动及嵌入式设备、MSN和家庭消费及娱乐产品等七个方面。
欢迎浏览公司网站：http://www.microsoft.com/china
微软与政府有关部门及其他机构合作，积极推动缩小数字鸿沟，以帮助各层次、各地区的人们实现自己的最大潜能。多年来，无论是开展“携手助学”支持农村和边远地区教育、推进“农村信息化”建设让农民通过信息技术脱贫致富，还是实施“潜力无限”项目，合作成立社区学习中心，扶助弱势人群，都体现了我们致力于成为优秀企业公民的不懈努力。
微软通过开发众多的软件产品和服务并提供相应的生产、授权和支持，向用户传递商业价值。目前，微软在中国业务涉及Windows客户端、服务器平台和开发工具、信息工作者产品、微软商务管理解决方案、移动及嵌入式设备、MSN和家庭消费及娱乐产品等七个方面。
欢迎浏览公司网站：http://www.microsoft.com/china