Internet Marketing Manager/Digital Marketing Strat(职位编号:201102)
创野至易网络技术(北京)有限公司
- 公司规模:少于50人
- 公司性质:合资(非欧美)
- 公司行业:互联网/电子商务 酒店/旅游
职位信息
- 发布日期:2013-05-13
- 工作地点:北京
- 招聘人数:2
- 工作经验:三年以上
- 学历要求:本科
- 语言要求:英语熟练
普通话良好 - 职位类别:市场/营销/拓展经理
职位描述
Trekiz has created a smart, online platform for travel planning and booking. The platform will be launched early March.
The platform is a highly innovative and integrated "one-stop travel shop.” Utilizing a new kind of business model, we'll empower users to design and book a full range of personalized trips, destinations, and activities.
In our initial stage, we'll provide various kinds of travel products and services to English-speaking travelers going to China or traveling within China. Our platform directly offers these products for customers based on their personal preferences, interests and affordability, making it easy for customers to self-assemble unique itineraries, and to overcoming impediments like language barriers, lack of local knowledge, minimal planning time, etc.
Position:
Full-time Internet Marketing Manager with Sales Experience
Location:
Initially in Beijing. Candidates must be in Beijing or have plans to be in Beijing immediately for an interview and for the position if selected.
Job specifications and responsibilities:
This role will evolve rapidly, growing with the organization and your interests. Responsibilities weill be continuously changing and expanding as we open new markets. Below is what we envision the job responsibilities will include:
T This position is focused on marketing to an English speaking, Western audience with English language search engines (Google, Bing, Yahoo) and websites (Facebook, Twitter, LinkedIn,English language blogs, etc.).
- Search Engine Optimization: Further develop and implement organic search strategy, by ensuring website content is optimized for SEO, and by creating and implementing the backlink strategy to drive traffic and Trekiz’s search engine rankings.
- Affiliate marketing: Design, implement, source and manage affiliate marketing and partner selection.
- Search Engine Marketing: This role involves the research phase of starting a PPC and Facebook marketing campaign. The ideal candidate should be able to research competitor strategies and relevant keywords to build and implement a profitable SEM campaign.
- E-mail marketing campaigns if and as appropriate.
- Social Media Marketing: encompasses a variety of areas including social media advertising, working with marketing team colleagues to manage Trekiz’s own social media properties and content.
- Support marketing/Sales team needed.
Education and experience requirements:
- We'll consider experienced professionals as well as exceptional people early in their careers
- BA/BS degree with a strong academic record required
- A track record of 1-3 yrs. of creativity, internet marketing (SEO,SEM and affiliate marketing) and sales experience.
Key competencies and requirements:
- Language:Desire to work in a start-up environment
- Strong to native English language capabilities
- Chinese language ability is a plus, but not required
- 1-3 years of internet marketing (SEO, SEM, affiliate marketing) and sales experience.
- Track record for being proactive and taking initiative. Strong work ethic. Flexible work style. Ability to define, structure and implement projects with vague requirements.
- Exceptional writing and communication skills. Interest and ability to bridge Asian and Western cultures in the workplace
- Proven,professional-level research and analysis capabilities
- Outstanding creativity, enjoy formulating new promotional ideas
- Ability and desire to research, learn and apply new marketing techniques
- Strong Microsoft Excel and PowerPoint capabilities
- Professional references will be required.
Development opportunity and compensation:
We are a fast-growing start-up company that plans to launch our product in early March and open new domestic and international markets within the next year.Top performers can expect fast career development in terms of role management responsibility and exposure, especially as we open new international markets.
Compensation will be structured in a way that's appropriate to a start-up including upfront salary and possibly medium- to long-term interest considerations. Health benefits included.
Contact:
Inquiries, please email recruitment@trekiz.com
公司介绍
网站: www.trekiz.com
Based on Internet-based 3.0 concept, Trekiz is the holding company of an online travel transaction services platform (smart platform). Supported by new business models, Trekiz is building an innovative, highly integrated "one stop" Internet transaction platform, on which we provide users a full range of personalized travel, destination, and activity arrangements services. The founders of Trekiz have an international perspective to become the new leader of Internet 3.0 era of commercial services all over the world. At present, the company has been incorporated in BVI, Hong Kong and Beijing.