北京招聘

Development, execution, delivery of integrated digital marketing plans, tools, across One Festo website, social media platform. Customize the content delivery at online platforms. Study on B2B online customer journey. Continuously evolve digital marketing knowledges and experience.

1. Perform as project manager for Festo GCN new website roll-out: Three domains for Mainland China, Taiwan, and Hongkong. Co-define rollout roadmap with HQ & Local team.
2. Work with agency for better-fitting solutions of digital marketing project, such as SEO, SEM, Web analytics,
3. Guide the overall Web translation and CMS update process/progress with HQ & Local marcom counterparts.
4. Constantly evaluate the most effective ways to deliver customer-centric message to the online users and identify online mediums that are best served to meet overall marketing objectives.
5. Work closely with HQ campaign team and also local content owners, design and execution high quality digital campaigns
6. Familiar with email marketing initiatives including usage of the tool for deployment of emails, database management, reporting and analysis.
7. Lead Social media platform maintenance and improvement.
8. Support to promote Festo online-shop via campaigns and digital tools.
9. Define marketing/business relevant KPI measurement and analytics report for all digital tools/campaign projects, which could constantly to be improved for better ROI practice.



任职要求：
? Minimum 5 years of relevant experience in digital marketing role involved in related industry in China
? Excellent written and verbal presentation and communications skills both in English and Mandarin.
? Personal characteristics: Good learner, self-motivated, energetic, creative skills, problem solver, team player, excellent interpersonal skills.
? Proficient use of Microsoft Office suits.

        Festo成立于1925年，是自动化技术领域的全球领先厂商，也是工业技术培训的全球市场领袖。公司总部位于德国埃斯林根。费斯托集团业务遍及全球200个行业，为超过30万的客户提供领先的气动和电驱动技术及全面解决方案。

        Festo在中国的业务始于1985年。1993年正式进入中国，成立费斯托（中国）有限公司，落户上海浦东金桥工业园区。目前在大中华区设有超过200个销售办公室和授权经销商网点，位于上海的亚太技术中心为区域内客户提供定制化产品和方案，位于济南的全球生产中心以及三个区域配送中心为提升中国市场供应和服务提供保障。Festo为中国市场提供工厂自动化和过程自动化的气动和电动技术及全面解决方案，主要服务于汽车、电子和轻型装配行业，食品饮料包装、水/污水处理以及生物技术/制药等行业。同时，Festo Didactic（教育培训部门）为大中华地区1000多家企事业单位、高校、职业院校与实训基地提供工业培训的整体解决方案——从实验室建设到课程体系建设，并能够向我们的学员提供资格认证和就业指导。