北京招聘

Job Description:
1.Under guidance of the Divisional Marketing VP
-Anticipate and influence market trends, build competitive advantages and generate the best value propositions to customers to maximize BU profit in a sustainable way.
-Enhance the development of a customer oriented mindset and organisation within the BU.

2.MARKET UNDERSTANDING
-Adjust/implement Division segmentation criteria and ensure consistency of market segmentation.
-Identify critical market trends and assess their potential impact on BU business.
-In cooperation with Sales, ensure regular active listening to and acute understanding of customers.

3.CUSTOMER ORIENTATION DEVELOPMENT
-Based on customer understanding and Division Customer Orientation Program, lead and co-ordinate the definition and implementation of customer driven processes and practices within the BU (e.g. internal quality indicators and monitoring, complaints management).

4.BUSINESS DEVELOPMENT
-Contribute to the definition of BU business objectives; consequently define the Marketing strategy, conveying Division's guidelines, and ensure its effective implementation.
-In cooperation with Sales.
-Define the target customer base.
-Define the BU pricing architecture.
-Develop the loyalty of profitable customers.
-Identify and rank profitable market segments.
-Define and implement local branding policy in line with Group's and Division's guidelines.
-Assess the value for the customers of the range of products/systems/services and propose appropriate adjustments of products/systems/services range.
-Lead the design of the value proposition per segment (products, systems, services, partnerships, distribution/delivery, pricing, branding, communication, etc.) and monitor its implementation.
-On behalf of the General Manager, lead innovation development (product, systems, services, etc), implement Divisional innovation process and evaluate innovation impact on BU growth and leadership image.
-Research and follow-up new business opportunities.
-Participate in the relationship with key market players (professional unions and associations, specifiers, other decision makers).

Job Requirement:
1.MARKETING OPERATIONS MANAGEMENT
-Actively participate in the 4 key stages of the BU management cycle : Strategic Review, Performance Plan, O&HR Review, Budget, and lead the implementation of the marketing actions.
-Develop/implement market intelligence methods and tools.
-Design, communicate and implement BU Marketing plans.
-Impulse the process to trigger sales actions and challenge Sales plans.
-Ensure that customer satisfaction and loyalty are regularly and properly measured and analysed; validate action plans to improve them and monitor results.
-Assess and select external marketing partners (communication/market research agencies, etc.)
-Measure and improve the performance of the Marketing function.
-Provide guidelines for consistent marketing communications (Marketing documents, Advertising/promotional materials and events etc.)

2.RELATIONS WITH OTHER FUNCTIONS/WITH DIVISION
-Work in close cooperation with.
-Sales and Technical Assistance to ensure in-depth common understanding of market and customers, and effective daily cooperation of the marketing and sales teams.
-Strategy for business development.
-LCR, Division Product Development Committee, Technical Centre for product innovation.
-Operations for product quality and product range improvement.
-Information Systems to improve marketing & sales support systems.
-Finance for margin analysis.
-Lead and promote exchanges of marketing experience with other BUs of the Division and BUs of other Business lines, implement their best practices and facilitate the transfer of his/her own BU best practices.
-Participate in the Division's Marketing & Sales Network.

3.ORGANISATION AND PEOPLE DEVELOPMENT
-Propose improvement of BU organisation (commercial, operational, etc) to meet marketing strategy.
-Adjust the Marketing organisation (headcount, working processes, resources allocation, etc) to optimise its effectiveness and efficiency.
-Manage the Marketing teams under his/her responsibility.
-In cooperation with HR and Marketing Division Centre, ensures the recruitment, compensation, competency and career development of the Marketing personal.
-Contribute to the development of market and customer knowledge in the other functions of the BU.
-Propose and participate in actions to develop sales force effectiveness (e.g. product knowledge training).

        安仕达咨询（Nstarts Consultants）是一家专注于人力资源配置与发展的咨询公司，我们为客户提供专业、精准的猎头服务与RPO服务。

        我们在2004年成立于香港，2005年开始拓展大陆市场，至今已先后在深圳、广州、上海、北京、杭州、长沙、江门成立分公司。运营至今，我们拥有超过10年的人力市场运营经验，为数百家优秀企业提供过人力资源服务。目前，合作3年以上并且愿意与我们建立长期合作伙伴关系的优秀企业已超过200家。

        我们拥有超过100位的专业顾问，他们专注行业发展，为客户提供专业、优质的人力资源服务。我们深入了解客户的需求与文化，了解候选人的能力与动机，为客户与人才提供***匹配方案。

        如需了解更多信息，请浏览公司主页：www.nstarts.com。

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