北京 [切换城市] 北京招聘北京公关/媒介招聘北京媒介经理招聘

Digital Manager

卡索多丽娅贸易(上海)有限公司

  • 公司规模:1000-5000人
  • 公司性质:外资(欧美)
  • 公司行业:服装/纺织/皮革

职位信息

  • 发布日期:2019-09-24
  • 工作地点:上海-静安区
  • 招聘人数:1人
  • 工作经验:5-7年经验
  • 学历要求:招1人
  • 语言要求:不限
  • 职位月薪:2.5-3万/月
  • 职位类别:媒介经理  活动策划

职位描述

- Propose social media communication calendar align with marketing timeline, commercial and e-com activities;

- Manage Wechat/Weibo/Youku/Tencent/Redbook accounts including contents development, post creation & release, update social covers, data collection & analysis

- Work closely with the graphic designer to ensure the best content and output for social media

- Communicate/check/work with digital agencies for campaign plan, execution details, post-buy analysis report

- Maintain solid media relationships with digital press and online platform

- Maintain positive relations with target leading KOLs to involve them in digital projects

- Monitor the brand exposure on social media from KOLs posting and hot topic

- Assist PR in planning and execution of digital press outreach to maximize brand exposure on digital platforms

- Maintain relation with Mall and prepare related social contents/assets to get social coverage

- Support local events in stores by engaging costumers digitally with different ideas and activation in store

- Support develop all the necessary marketing materials related to socials media channels and e-commerce in stores

- Manage the customer service part from social media and in collaboration with our internal customer service

- Support store manager for online VIPs communication

- Manage offline store devices backend platforms with regular update

职能类别:媒介经理活动策划

公司介绍

Calzedonia 集团于1987年在意大利维罗纳成立,旗下包括袜子及泳衣品牌 Calzedonia、内衣品牌 Intimissimi 及 Tezenis、羊绒针织品牌 Falconeri 、葡萄酒商店 Signorvino 和新娘服装品牌 AtelierEmé。

去年,Calzedonia 集团在49个国家开设了242家门店,其中189家在意大利境外。截至2017年年底,Calzedonia 集团拥有4454家门店,其中1696家在意大利境内。

联系方式

  • Email:hr@calzedonia.org.cn
  • 公司地址:光华路9号1号楼