Digital Marketing Rep
上海亦策软件科技有限公司
- 公司规模:50-150人
- 公司性质:合资(非欧美)
- 公司行业:计算机软件
职位信息
- 发布日期:2015-05-22
- 工作地点:上海
- 招聘人数:1
- 语言要求:英语熟练
- 职位类别:市场/营销/拓展专员 市场/营销/拓展主管
职位描述
?Annual and quarterly digital marketing plan
Digital marketing strategy base on digital marketing scene and consumer behavior
Align key campaign & category support levels
Budget plan and management for overall digital activities except campaign specific budgets.
Quarterly Best Practice Sharing
?Corporate Website management
Manage & update Website contents
Drive Website traffic & Monthly traffic
Create innovative interaction with fans via programs & campaigns
?Produce best in class relationship marketing programs
?Drive social media marketing
Weibo, kaixin, Renren platform
Leverage creative contents from brand teams
Build linkage with Edirect, Website & key customers
?Lead Fans Club & KOL activities
Build and manage KOL network
Lead Fans Club activities, eDM activities
?Liase with global digital marketing team
?Interaction with PR on corporate news
?Campaign & NPI support
Annual media package negotiation
Localization of visuals suitable for Website & SNS and Studio (If needed)
Recommend creative digital marketing tools and media efficiency to CPMs
SEM/SEO strategy and implementation
On-line KPIs tracking & evaluation
Agency management (if any)
Digital marketing strategy base on digital marketing scene and consumer behavior
Align key campaign & category support levels
Budget plan and management for overall digital activities except campaign specific budgets.
Quarterly Best Practice Sharing
?Corporate Website management
Manage & update Website contents
Drive Website traffic & Monthly traffic
Create innovative interaction with fans via programs & campaigns
?Produce best in class relationship marketing programs
?Drive social media marketing
Weibo, kaixin, Renren platform
Leverage creative contents from brand teams
Build linkage with Edirect, Website & key customers
?Lead Fans Club & KOL activities
Build and manage KOL network
Lead Fans Club activities, eDM activities
?Liase with global digital marketing team
?Interaction with PR on corporate news
?Campaign & NPI support
Annual media package negotiation
Localization of visuals suitable for Website & SNS and Studio (If needed)
Recommend creative digital marketing tools and media efficiency to CPMs
SEM/SEO strategy and implementation
On-line KPIs tracking & evaluation
Agency management (if any)
公司介绍
上海亦策软件科技有限公司
专业BI软件及行业解决方案供应商
提供QlikView产品、培训、专业管理咨询和服务于一体的综合性软件服务商
QlikView大中国区最大的合作伙伴
QlikView产品在大中国区唯一的精英合作伙伴(QlikView Elite Solution Partner)
以中国业务为主,已逐渐扩展到亚洲其他国家
公司总部:上海,北京、广州、香港、台北、新加坡设有分公司/办事处
60多人的国际化专业QlikView顾问实施队伍,来自中国,美国,法国及其他国家
合作伙伴包括埃森哲、凯捷、德勤、方正国际、华为、中兴、亚信等。
专业BI软件及行业解决方案供应商
提供QlikView产品、培训、专业管理咨询和服务于一体的综合性软件服务商
QlikView大中国区最大的合作伙伴
QlikView产品在大中国区唯一的精英合作伙伴(QlikView Elite Solution Partner)
以中国业务为主,已逐渐扩展到亚洲其他国家
公司总部:上海,北京、广州、香港、台北、新加坡设有分公司/办事处
60多人的国际化专业QlikView顾问实施队伍,来自中国,美国,法国及其他国家
合作伙伴包括埃森哲、凯捷、德勤、方正国际、华为、中兴、亚信等。
联系方式
- 公司地址:上班地址:北京