北京 [切换城市] 北京招聘

Digital and Media Executive

路威酩轩中国区时装部LVMH FASHION GROUP CHINA

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:奢侈品/收藏品/工艺品/珠宝

职位信息

  • 发布日期:2019-11-18
  • 工作地点:上海
  • 招聘人数:1人
  • 工作经验:2年经验
  • 学历要求:本科
  • 职位月薪:0.8-1.2万/月
  • 职位类别:其他

职位描述

 Direct Manager:

Digital & Media Manager

JOB SUMMARY

The Digital and Media Executive is responsible for delivering executional work in areas of media planning & search activities, Wechat social media platform operation & maintenance, official website and data monitoring operation. This role supports the media and digital team’s efficient work and effective result.

Reporting:

Digital and Media Manager, Celine China

KEY RESPONSIBILITIES

Media Execution:

· Support the line manager on the media plan updates & executional details;

· Manage the media assets delivery of all media, including print, OOH, digital display and social media;

· Supervise all the demo development for display and social media activities;

· Support line manger for color sample confirmation;

· Deliver the prompt media on-air report for each campaign;

· Support line manager to develop the post buy review.


Social Media Execution:

· Maintain daily activities of Wechat operation, including: monitor the follower-imitated conversations and inquiries; Support line manager to coordinate with relative functions with appropriate reaction;

· Support line manager to develop the brand’s digitalized revolution;

· Prepare the regular social performance reports and the study of market trends & consumer’s social behaviors;


Digital coordination:

· Support the alignment between the digital display, SEM, SEO and Wechat timeline and content;

· Supervise the brand performance on search platform, SEM and SEO and study best practice in the market;

· Be responsible of the Chinese simplified website’s updates, including translation and proofread, optimization;

· Keep the regular GA and digital dashboard update and reports;


Financial coordination:

· Support the line manager for department’s finance monthly accrual,

· Take responsible for all media and digital’s payment process.


EDUCATION & PRIOR EXPERIENCE NEEDED

· 2-3 years’ solid work experience in media planning and execution, digital marketing experience is a plus;

· Degree in communication, marketing, computer science is preferred;

· Analytics and SMART problem-solving skills;

· Ability to interact effectively with internal and external business partners;

· Result oriented and demonstrated ability to work autonomously and manage a wide variety of projects simultaneously and under deadline;

· Passionate and positive, a good team player able to work in transversal organizations;

· Good oral and written communication and presentation skills;

· Dedicated for daily execution, and willing to improve, with innovative thinking.

· Contractor or third-party role

职能类别:其他

公司介绍

作为目前全球***的奢侈品集团,LVMH的产品涉及高级时装和皮具、葡萄酒和烈酒、名表和珠宝、高级香水和化妆品、高档消费品零售业等五大领域。目前集团旗下拥有70个世界著名品牌,透过林林总总的产品把欧洲雅致的生活精粹带到全球的不同角落。
LVMH为旗下品牌的卓越表现和蓬勃发展提供独一无二的环境氛围。加入LVMH,意味着选择激情,接受挑战,构筑脱颖而出的职业天地;加入LVMH,意味着在丰富多元的团队中工作,将自身的历史融入品牌,为"传统的未来"作出贡献。
LVMH集团时装部负责集团旗下高端时装品牌的业务,包括CELINE, GIVENCHY, G GIVENCHY, KENZO, LOEWE以及MARC JACOBS等。

联系方式

  • Email:trainee.hr@lvmhfashion.com
  • 公司地址:地址:span成都