北京招聘

Job Summary:

· Responsible for developing and delivering a Health Economics and Outcomes Research practice aligned with our Client Strategy

· This individual is responsible for the conduct of Outcomes Research studies (Regulatory Impact Analysis, Health Economics, Health Services Research, Patient-reported Outcomes, and Retrospective Data Analyses).

· Market our MA/HEOR practice to build awareness, credibility and trust of KH’s capabilities in this area, build knowledge of our point-of-view

· Deliver studies and projects to clients with excellent quality standards, maintain high level of client engagement and satisfaction

· Develop strong relationship with the Marketing Insights (MI) team internally to leverage MI data collection strengths to support project delivery

· Develop an external network of vendors and service providers to enable the business to operate smoothly

Primary Responsibilities:

1, Offer Development

· Assist in developing the RWE strategy for the business

· Work alongside Marketing to communicate offer to market and reach out for developing business

2, Project Delivery

· Non Interventional Studies / Observational studies

• Development of custom questionnaires as required by individual studies.
• Demonstrate a strong understanding of the therapeutic area covered by the survey and ultimately result in increased client engagement.
• Ensure liaisons with external authors to ensure proper licensing is obtained to utilize a validated survey instrument within the custom survey developed.
• Develop protocol documentation outlining proposed methodology and analysis plan for submission to the Institutional Review Board.
• Ensure smooth project execution.
• Maintain regular client communications throughout a project to provide updates.
• Work on initiatives to support the project management of the National Health and Wellness Survey (NHWS). This would include making/tracking survey changes and overseeing data collection

· Health Economics and Outcome Research

• Able to authoritatively talk about the latest updates in healthcare regulations
• Expertise in health economic modeling and knowing which models are best for particular clients given their market access goals
• Expertise in overseeing HE-related secondary database analyses to support modeling efforts, other market access or pricing goals, and/or publication needs
• Expertise in guiding clients with the development of execution of value statements specific to their product and development stage
• Expertise with selecting the best HE outcomes for use in medical affairs studies, as well as being able to recommend the best analyses for these outcomes
• Expertise in communicating HE findings in various forms of communication, including peer-reviewed publication, abstracts and conference presentations

3, Client Engagement

· As project leader – you will be the first point of contact for clients and will be responsible for taking essential decisions for your project and following-up with your clients

· You will be responsible for maintaining strong relationships with existing clients and recognizing opportunities for new business and will lead or contribute to the proposal writing / presentation

4, Financial management

· Responsibility for accurate generation and achievement of agreed team and client targets

· Deliver Margin (e.g. Operating, conversion, efficiency)

· Enhanced financial awareness and commercial know how

· Key competitor analysis and monitoring

5, Talent Management:

· Invest personally in talent development

· Establish self as expert in the field

6, Leadership, team and people management:

· Inspires innovation/ creativity

· Supervise and evaluate the work of others;

· provide mentoring to research staff in the use of analytical skills to conduct high quality research

· Monitor performance and objectives

Job Requirements:

1, Knowledge areas and experience:

· Masters or PhD in HEOR, Public Health, HTA or other related disciplines

· Strong Marketing (research) knowledge

· High level of business/client understanding and insight

· Experience in working closely with cross-functional teams especially business and senior management

2,Skills:

· Extensive experience of the healthcare environment in China, including the very dynamic regulatory environment, key players (KOLs, competitors)

· Strong analytical, qualitative, and quantitative abilities

· Strong communicator with excellent collaboration skills

· Confident sales/ negotiation/ persuasion skills with commercial orientation

· Good communication and social skills, GRAVITAS AND AUTHORITY WITH CLIENTS

· Demonstrates strong commercial acumen and financial accountability

3, Behavior dimensions:

· A team builder - builds and maintains strong relationships with staff and clients. Nurture/develop team members through coaching, empowering and performance management

· Leadership ability, leads by example - promote personal accountability and ownership

· Comfortable with working on difficult issues where there can be no definitive "right" answer; in the face of uncertainty, complexity and ambiguity

· Capable of working on multiple, overlapping tasks in a fast-paced environment

· Creative, open-minded, motivated, eager to learn, has great team spirits, and mature

· Build customer confidence and sets achievable customer expectations

· Manage conflict constructively

4, Professional Certifications:

· Market Research Codes of Conduct, including but not limited to EphMRA, ESOMAR, MRS, BHBIA and CASRO.

· Relevant Adverse Events Reporting from BHBIA and as per clients request

· WPP’s Legal & Ethics, Anti-Bribery & Corruption and Code of Conduct certification

简介

millward brown 竭诚帮助客户构筑卓越品牌。我们专业从事广告效果、战略沟通、媒介、数字化营销与品牌资产的调查研究。90% 的全球领先品牌都是我们的客户。
我们发现，品牌若能实现“有意义的差异化”，就能占据更大的市场份额，同时还能带来溢价并实现品牌增值。
我们关注的重点领域是“品牌战略”、“创意开发”、“渠道优化”以及“品牌绩效”。
我们拥有业内最具才华的市场调研人员、咨询师、内容创作人员以及神经科学专家。我们深知兼顾全球思维与本土视野的重要性，公司在56 个国家设有办事处，对消费者行为有深入了解。
今天，品牌已经成为企业最宝贵的资产。我们将帮助您依靠品牌力量驱动企业的财务增长和财富创造。
我们拥有世界上最大的品牌资产数据库——brandz™：数据库覆盖全球30 多个国家、在过去的17 年中，评估近5 万个品牌，访问了将近200 万消费者。每年与wpp共同发布的“brandz™全球最具价值品牌100 强和brandz™最具价值中国品牌100强榜单不仅得到广泛关注并成为全球***投行确定潜在投资方向的有力参考。




专有服务
从战略开发到营销执行以及品牌绩效和未来潜力的评估，我们能全程协助客户开展品牌建设、实现品牌增长。

本集团提供一系列专有服务，这些服务确保我们在广阔的业务领域里提供最专业的服务。

millward brown vermeer
millward brown vermeer 是全球领先市场研究公司millward brown的品牌咨询部门。我们的品牌战略咨询基于消费者研究、对利益相关者的理解及扎实的金融分析之上。

firefly millward brown
millward brown 的全球定性调查机构。

医疗卫生
我们的医疗卫生服务专家与众多领先医药品牌紧密合作，通过传播评估、媒体评价、品牌绩效监测以及市场问责机制帮助企业解决关键业务问题。

millward brown media and digital
衡量数字营销有效性和影响力的全球领先机构。

神经科学
神经科学技术的可扩展性正在不断提升，这为品牌进一步了解消费者的想法提供了更大的可能性。



关于华通明略（millward brown）
millward brown是全球领先的调研机构之一，专业从事广告效果、战略沟通、媒介与品牌资产调研。90% 的全球领先品牌都是我们的客户。

通过运用综合全面的、以调研为基础的定性和定量解决方案，millward brown帮助客户构建强有力的品牌。我们关注的重点领域是“品牌战略”、“创意开发”、“渠道优化”以及“品牌绩效”。

我们拥有业内最具才华的市场调研人员、咨询师、内容创作人员以及神经科学专家。从战略开发到营销执行以及品牌绩效和未来潜力的评估，millward brown能全程协助客户开展品牌建设、实现品牌增长。

millward brown还拥有世界上最大的品牌资产数据库——brandz™：数据库覆盖全球30 多个国家、在过去的17 年中，评估近5 万个品牌，访问了将近200 万消费者。每年与wpp共同发布的“brandz™全球最具价值品牌100 强和brandz™最具价值中国品牌100强榜单”不仅得到广泛关注并成为全球***投行确定潜在投资方向的有力参考。

millward brown公司下设的全球性专业业务机构包括millward brown digital（数字传播效果和数字情报领域的领先机构）、firefly millward brown（全球性定性研究公司）、neuroscience practice（利用神经科学来强化传统研究技巧）以及millward brown optimor（专注于帮助客户优化品牌和市场投资的战略咨询公司）。公司在超过55个国家和地区开展业务，隶属于wpp旗下的kantar数据投资管理集团。


了解更多信息，请访问www.millwardbrown.com

关于wpp

wpp是全球领先的传播服务集团，营业额达723亿美元，收入为173亿美元。通过旗下的运营公司，wpp集团提供全方位的广告和市场营销服务。服务内容包括：广告与媒体投资管理；数据投资管理；公共关系与公共事务；品牌塑造与视觉识别；医疗保健传播；直效营销，数字营销，促销与关系营销及专家整合传播。 wpp在110个国家设有3000多个办公室，拥有近175,000名员工（包括联营企业）。了解更多信息，请访问www.wpp.com。
在2013 年戛纳国际创意节（2013 cannes lions international festival of creativity）上，wpp被评为年度***控股公司，这是wpp 第三次获此殊荣。同时，wpp也被艾菲实效排行榜（effie effectiveness index）评为2013年度全球最具实效控股公司，这是wpp 连续第二年获此殊荣。艾菲实效排行榜旨在表彰在营销传播方面取得卓著成效的企业。

公司全球官方网站职位链接进行在线申请链接： http://ldd.tbe.taleo.net/ldd01/ats/careers/jobsearch.jsp?org=millwardbrownuk&cws=5