北京招聘

Summary of Duties and Responsibilities

主要职责

   Product Strategy & Marketing Plan

产品战略以及市场计划

• Develop product strategy and marketing plan to help achieve sales and profit targets

  制定产品战略和市场计划，协助实现销售额及盈利的增长

• Establish and maintains effective and valid product line forecasting through collecting data from historical sales performance and market research

  通过从历史销售数据及市场调研结果中收集数据以建立和维护高效实际的产品线销售预测

• Propose professional suggestions about product positioning, market segmentation and promotion plans

  就产品定位、市场细分和促销计划提出专业意见

• Conduct and analyze market intelligence projects to measure market share, competitor product offerings, and competitor go to market strategies

  实施和分析市场调研项目用以评估市场份额、竞品情况以及竞争对手的市场策略

• Conduct and analyze voice of customer projects

  客户反馈的收集和分析

• Take charge of new products launch and clinical education program plan

  全权负责新产品上市及临床教育计划

• Work with sales team for product/marketing plan

  就产品市场计划的制定和修改与销售团队密切合作

• Cooperate with international marketing

  与海外市场团队进行合作

   

Execution of Product/ Marketing Plan

产品/市场计划的执行：

• Owner of professional forum and seminar to promote product clinical application, build and maintain smooth communication with KOLs

  负责组织专业论坛及研讨会以推广产品的临床应用，建立并维护与相关专家的顺畅沟通

• Participate in technical and clinical presentations with external stakeholders

  参与针对外部关键人物的产品技术及临床推介

   

Field Sales Support & Operations

为一线销售和运营提供支持

• Provide the key selling points of product, assist sales team to develop regional marketing strategy and launch packages for new product introductions /focus products

  提供产品关键卖点，协助销售队伍制定区域性市场策略并就新产品上市及关键产品推行相关策略

• Provide technical support & advice, trouble shoot

  就技术支持和建议、

• Manage annual marketing budget and control related cost

  管理年度市场预算并控制相关费用

 

Team Management

团队管理

• Drive the whole marketing team to achieve set goals

  带领整个市场团队完成既定目标

• Motivate and develop your team and maintain high moral

  激励和发展下属并保持整个团队高昂的士气

 

QUALIFICATIONS

 

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.  The requirements listed below are representative of the basic knowledge, skills, and/or abilities required.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.  

 

• Independent analysis capability and could put forward creative marketing plan to accelerate the growth of present business

  具有独立分析能力，能够提出建设性的意见和计划，以加速销售增长

• Strong business sense and professional knowledge in portfolio management.

  优秀的商业敏感度并具备产品组合管理的专业知识

• Good communication and presentation skills, know how to work with sales team.

  良好的沟通及说明技巧，了解如何与销售团队合作

• Strong persuasiveness and influence skills

  有较强的说服力和影响力

• Strong learning capability and flexibility

  良好的学习能力及灵活性

• Ability to understand and articulate complex scientific literature and how to use extensive and complex clinical data for product promotion.

  有能力了解和分析复杂的科学文献和使用广泛的临床数据帮助产品的推广

• Branding and project management knowledge

  具备品牌及项目管理知识

• Rich experienced in team management and project management

  团队管理和项目管理经验丰富

• Good proficiency in English

  英语流利

• Frequent travel required

  能够接受经常性的出差

 

 

EDUCATION

 

• Minimum Bachelor degree, major in Marketing is strongly desired

  本科以上学历，市场营销相关专业优先

 

 

EXPERIENCE

 

• Minimum 8 years sales and marketing experience in medical device relevant industry with minimum 5 years Marketing Manager experiences
  8年以上医疗器械相关行业销售和市场工作经验，5年以上市场经理的工作经验

• Clinical marketing experience is a must and preferably in medical cosmetology market.

  必须具备临床产品的市场工作经验，了解医疗美容市场的优先考虑

• Have outstanding capability of product management, including product strategy constitute, competitor information analysis, new product launch and etc.

  具备优秀的产品管理能力，包括产品策略制定、竞争对手分析以及新产品上市等

• Familiar with Department of dermatology and plastic surgery

  熟悉皮肤科和整形科等相关科室

Hologic, Inc. is a leading developer, manufacturer and supplier of premium molecular diagnostic products and services that are used to diagnose human diseases, screen donated human blood and to aid in biomedical research. Hologic is also a leader in the development, manufacturing and sales of medical imaging systems and biopsy devices as well as surgical and treatment products, with an emphasis on serving the healthcare needs of women. Our business is dedicated to impacting the lives of people across the globe through the early detection of disease, improved diagnosis and less invasive treatments.
There’s never been a more exciting time to join us.
豪洛捷是一家领先同侪，集研发、制造和供应优质分子诊断产品和服务、医疗影像系统、外科手术产品于一体的公司，以服务全球***医疗健康需求为己任。豪洛捷公司致力于通过早期诊断、微创的治疗方式帮助全球***得以享受更健康、更长寿的生活。目前hologic亟需优秀人才的加入。

Bright people, working together to pioneer advances in human health care, have created Hologic's success. Our company believes that people are our greatest asset and only by recruiting, hiring, developing and retaining the most talented employees can we continue to be successful.
有远见的人一起致力于健康诊断成就了今天的Hologic。我们坚信，人才是公司宝贵的财富，只有通过招聘、培训、发展、保留***的人才，我们才能持续成功。

Our work atmosphere is stimulating, innovative and customer focused. We provide employees with state-of-the art tools and technology, a collaborative and passionate work environment and the ability to make a dramatic difference in the world of healthcare.
我们的工作氛围是促进创新和以客户为中心。我们为员工提供***的工具和技术，合作和充满激情的工作环境，以提升世界各地的医疗保健水平。

We are headquartered in Massachusetts and have centers of operation across North America, Europe, Central America, Australia and Asia. We have the strength and resources of a billion dollar company and the vision of leaders committed to a broad spectrum of health issues.
公司总部位于马萨诸塞州，在北美、欧洲、拉丁美洲、澳大利亚、亚洲设置了运营中心。我们将集中公司资源致力于提升全球的健康水平。

We are rapidly growing and yet we have never been more focused – on our people, on our growth, on our future. There has never been a more exciting time in our company’s history. Visit our website to learn more about the many career opportunities we have available today.
我们正在迅速成长，我们将更加关于于人民、成长与未来。这是一个激动人心的历史时刻，可以访问我们的网站以了解更多的职业生涯的机会。

Hologic has commercial organization, R&D, MFG facilities in China. China Headquarter is in Beijing. We aim to build China Organization an exciting place to work and grow professionally.
豪洛捷在中国设置了完整的商业机构，包括研发、生产等。总部位于北京，我们致力于打造积极的、专业的商业运营机构。