Job objectives

This position is responsible for support line-manager to shape Retail Marketing digital transformation and marketing key initiatives both in strategic level and execution levelthough leading a .virtual team

Main
duties and responsibilities:

1) Omni channel initiative

--Support line manager to develop and execute a strategic, holistic and result-driven integrated marketing plan combing online and& offline campaigns to drive incremental business growth

2) Retail digital transformation

-- Base on Retail existing digital platform ( consumer , designer , electrician & POS ) , lead to build-up the backbone data management system for future BI & marketing automation

- Define and pilot long term road map of theses digital platforms based on the integration of them to create incremental value and enhance platform penetration and activeness

-- Apply new IT technology or define new application in existing platform

-- Data analysis for define & track the platform performance metrics

3) Support Channel Marketing Director to develop annual marketing strategy & plan

Upon agreed biz objective base on comprehensive market ,situation, value chain understanding and customer insight

Contacts arising from the job

1. Internal

1) IT Department

-- Work closely with IT department for new IT technology mapping & IT infrastructure building .

2) Central Channel Sales Team / Regional Sales Team

-- Works closely with the channel & sales team for platform implementation, & programs deployment and performance tracking

32)Offer marketing team & marcom

-- Communicate for product portfolio & application and relevant marcom support

4)Purchasing

-- Work closely for agency pitch , procurement & payment for digital & marketing campaigns

5) Marcom

-- work closely with Marcom todrive consistent branding messages through different campaigns or platforms to facilaite brand building and drive business growth

2. External

1) Consumer

2) Electrician

3) Designer/ DECO company

4) Dealer & Retailers

5) Agency

Personal requirement:

1) High (university at least) education level & above 8 years working experiences in multinational Company

2) Digital marketing or channel marketing background. Sales experience is a plus

3) Fast learner, high level of curiosity and strong digital sense

4) Strategic thinking and strong biz sense

5) Strong influence skill and be comfortable in working in a matrix organization

6) Good at English

7) Open minded and Team player with ability to communicate with clarity, structure and conciseness to colleagues and customers at all levels

8) Sound decision-making skills with the ability to perform well under pressure.

9) Has the experience to build fundamental

Schneider Electric(Xiamen) Switchgear Co.,Ltd. (AVX)
施耐德电气（厦门）开关设备有限公司
Tel: 0592-5775316
Add: 邮编：厦门市火炬高新区火炬园马垄路453号, 邮编：361006