北京招聘

Main Responsibilities:

    Support Slek premium line business

- Innovation: support on cooperation with regional / consumer insight / supply chain and different cross functional team on timely launch of new innovations 

- Brand building: support on key campaigns and ensure flawless execution

- Go To Market: support on BTL activities and monitor business to reach the yearly sell-in and off-take target

- Business analysis and market understanding: closely monitor premium line business both offline and online, as well as market dynamics, including competitor performance and new innovations in the market. 

- VAS projects: support on promotion pack to fulfill different channel needs 

Daily routine work : incl. master data / EC TMALL data / PO / payment

Qualifications:

1. 1 year around working experience, FMCG industry marketing is preferred;

2. Have good learning skill;

3. Project management skills;

4. Creative, proactive and result-driven.

Main KPIs: Market share, Brand Health, Timely deliverable

Key Interfaces:

Internal: Consumer Insights, Media, Procurement; Finance; Trade marketing

External: Agency 

德国拜尔斯道夫股份有限公司在中国有两大业务单元：护肤品牌妮维雅和优色林，以及护发品牌舒蕾和美涛。

早在1937年，妮维雅便已以“能维雅”的名字出现在中国市场，风靡上海滩。
1994年，妮维雅（上海）有限公司成立。
2004年，全球领先的***品牌“妮维雅***”登陆中国。

舒蕾、美涛自九十年代初以来，已经成为中国家喻户晓的著名护发品牌，拥有很高的信赖度及品牌忠诚度。

拜尔斯道夫中国区以上海、武汉为基地，在一个领导团队下致力于使旗下护肤、护发业务与中国经济和中国消费者健康护理需求共同成长。

Beiersdorf AG has two business units in China - skincare brands such as NIVEA and EUCERIN, haircare brands such as SLEK and Maestro.

Early in 1937, NIVEA appeared in China market in the name “能维雅” and soon became a house-hold brand in Shanghai.
In 1994, NIVEA (Shanghai) Company Limited was founded.
In 2004, global leading ***’s care brand “NIVEA ***” has landed in China.

Since 1990s, SLEK and Maestro have become well-known hair care brands in China with high brand loyalty and reliability among consumers.

Headquartered in Shanghai and Wuhan and headed by one united management team, Beiersdorf China strives to develop its skincare and hair care business, keeping abreast with the fast growth of Chinese economy and the needs of Chinese consumers on health care.