北京招聘

Company Information: A famous USA cosmetic company

PRINCIPLE OBJECTIVES:
1.Work closely with the Marketing Manager to plan and execute Marketing programs according to brand strategies to ensure achievement of retail growth as planned.
2.Increase brand awareness and build up strong brand affinity to recruit new customers and retain existing customers via ‘high touch’ marketing campaigns.
3.Maintain competitor awareness to develop marketing campaigns that consistently maintain competitive advantage.

KEY RESPONSIBILITIES:
A.Advertising & Promotions
1.Develop integrated Marketing programs for new product launches, re-promotes and other branding related programs based on deep understanding of consumer and the market. Drive timely implementation of marketing programs and measurement for continuous improvement.
2.Lead creative agencies to develop communication materials including thematic ad, advertorial, DM, EDM, brand booklet, etc. that clearly deliver brand characters, customer benefits, local relevancy and right strategic direction.
3.Lead media agency to develop media plan leveraging all kinds of Medias to reach the right target group, spot plan that effectively maximize media investment, and make sure all materials are correctly and on time delivered.
4.Assist Marketing Manager to develop marketing strategies and update Launch Calendar &Marketing Calendar timely in accordance with brand strategies.
5.Assist Marketing Manager to work actively with other functions including CRM, Sales, Training, Online, PR, etc. to ensure communication messages are consistent among different functions.
6.Collect data from Sales, CRM, Online& E-commerce, Event and PR teams to analyze marketing program effectiveness and review with the Marketing Manager whenever necessary.
7.Facilitate internal and external SFDA compliance checks on all related communication materials with RA team and media agency/ vendors.
8.Closely follow up product registration status with RA team and other support functions to ensure timely registration of new products, registration renewal of existing products, building sufficient bridge stock and timely adjust marketing programs according to changes of launch calendar.
9.Regularly track, collect and document competitor and non-cosmetics luxury brand activities & materials such as distribution, pricing, new product launches, media placement, communication messages, etc, and review with Marketing Manager timely.

10.Follow up closely on requests and information provided on the International Marketing Website. Orders and maintains a library of creative materials.
11.Assist Marketing Manager in developing and utilizing consumer / market research.

B.Forecasting
1.Work with Sales Manager and Marketing Manager to determine sell-in quantities required for salable products and samples.

2.Work closely with the forecasting team for monthly forecast review to ensure
?Timely availability of saleable & non-saleable stock for all marketing programs
?Healthy stock level

C.Others
1.Prepare material for Marketing Managers for trade presentation to retailers.

2.Regular store visits to check on
?Effectiveness of marketing programs & promotions
?Competitive activities
?Retailer’s satisfaction with co-op activities

   Since established in May 2006, Shanghai Legman HR Consulting Co. Ltd has focused on headhunting service targeted at global market leaders crossing such segments as Consumer Goods, Electronics, Automotive, Internet, Industrial, Health Care and Financial Services, with strong proven track record in both quickly growing business and quickly growing people.
   And therefore, Legman has always been recognized as a MIRACLE by both clients and competitors because of the following:
1.clients are almost ranked Top 3 globally within respective industry and recognizing LEGMAN as their NO.1 choice and/or trust partner;
2.very advanced management system based on 6 sigma methodology
   With the culture of SPARK – Stretch, Passion, Alliance, Result, Knowledgeable, Our whole Legman team is now sharing the same vision - the NO.1 choice for both our clients and talents. We are now entering a very fast growing period and will provide top performers very clear and upwards career ladders.
    If you want to grow up quickly, work with groups of smart and excellent colleagues, no matter if you have experience in the headhunting industry, please send your CV to us at hr@legman.com.cn.
    
   上海汇元人力资源咨询有限公司，是一家专业的猎头公司。 自成立以来，我们每年的业绩几乎都是翻倍成长，并
且以非常快的速度培养了一大批非常优秀的职业猎头。
     因此，我们的客户把我们视为一个奇迹：1）我们的客户几乎都是行业中排前三名的公司，而且视我们为他们的第一选择；2）我们是第一家把6 Sigma 的管理方法运用于猎头行业的公司，这大大提升了我们的效率和业绩。
    我们是一个充满活力并且善于学习的团队，分享共同的价值观 – SPARK （伸展，激情，联盟，结果导向，博
学），并且整个团队在为共同的愿景 – 致力于成为客户和人才的第一选择 – 而打拼。
   如果你渴望迅速成长，喜欢与一批聪明智慧且开放的同事一起工作，请发送简历到 hr@legman.com.cn.