北京招聘

PURPOSE

1. Lead the new product planning in certain therapeutic areas to provide strategic support for new product planning.

2. Lead to update the new product sales forecast in order to provide the valuable data support for company decision-making.

3. Lead the new product pre-launch preparation and manage the process to ensure successful launch.

RESPONSIBILITIES

1. New Product Business Case Preparation -- gather & build market understanding:

1) Identify market definition.

2) Understand current market (size, share, growth and key competitors).

3) Buying process and patient funnel.

4) Stakeholder/KOL’s feedback.

5) Prepare the business case of new product, submit to management team and get the approval from global.

2. New Product Pipeline Management:

1) Contact with global for updating of new product’s information.

2) Align with RA for updating information of registration process.

3. New Product Pre-launch Preparation:

1) Work closely with relevant Regional and Local stakeholders.

2) Manage the project before handover to marketing team (12-24 months prior to launch).

3) Support pre- launch activities.

4. New Product Pre-launch Program (LEAP) Management:

Establish the LEAP Team and work closely with team members until handover to the marketing team.

5. KOL Management and Rapport Building:

1) Routine KOL visit in new product therapy area.

2) Get KOL’s opinions for new product.

3) Coordinate with MA to participate in Adviser Board meeting.

KEY RELATIONSHIPS

Global and Local RA, Regional Portfolio Management, Marketing, MA, Government Affairs, R&D and etc.

Meeting Organizer, Media, Market Research Company and etc.

QUALIFICATIONS

Bachelor degree or above preferably majored in Medicine and Pharmacy, MBA is preferred.

Minimum 8 years’ experience in pharmaceutical industry and 2-3 years’ experience in NPP is preferred.

Demonstrated strategic and analytical thinking and competencies in utilizing a broad range of marketing tools / technique.

Ability to develop good professional relationship with opinion leaders and influential clinicians.

Resourceful, persist and creative under the environment of compliance and building consensus with multi-stakeholders.

Good interpersonal communication and presentation skills.

Good command of oral and written English.

武田成立于1781年，最初是由武田长兵卫（Chobei Takeda）开创的一家在大阪经营日本和中国传统草药的店铺。1871年，武田长兵卫四世开始进口“西药”。从那时起，武田逐渐成长为一家集研发、制造和营销为一体的现代化企业。2009年，武田药品工业株式会社进行重组，从一家具有全球业务的日本制药公司转变为一家将总部设在日本的全球化制药企业。2011年，武田收购了奈科明公司及奈科明与上海医药合资的天普药业，进一步拓宽了武田在全球，尤其是中国市场的进口、分销和客户服务网络。
在创立230多年后的今天，武田在全球拥有约30,000名员工，业务和运营覆盖超过70个国家和地区。每年，武田将全球总营业额的大约20%投入研发。超过700个产品覆盖六大关键治疗领域：心血管与代谢、肿瘤、呼吸与免疫、中枢神经系统、普药、疫苗，销往全球90多个国家和地区。
武田的国际品牌标志代表一座桥梁，象征着武田连接起***突破和满足病患需求的诊疗方案，也象征着武田和医疗保健服务密切相关的病患、医生等社会成员紧密联系。“武田主义”是武田的企业理念之本，是在其所有运营活动中坚守的核心价值。武田承诺，在任何时候，尤其是面对困难与挑战时，公司都奉行以公平、正直和坚毅为基础的“诚信”准则。
武田为成为一家真正的全球化制药企业而不断努力，希望能提供满足各种各样医疗需求的解决方案，为全世界人们的生命健康和美好未来做贡献。