北京 [切换城市] 北京招聘北京市场/营销招聘北京市场/营销/拓展专员招聘

Senior Marketing Executive

万宝龙Montblanc

  • 公司规模:150-500人
  • 公司性质:外资(非欧美)
  • 公司行业:奢侈品/收藏品/工艺品/珠宝

职位信息

  • 发布日期:2019-02-24
  • 工作地点:上海
  • 招聘人数:1人
  • 工作经验:5-7年经验
  • 学历要求:本科
  • 职位月薪:2-2.5万/月
  • 职位类别:市场/营销/拓展专员  

职位描述

WORKING RELATIONSHIPS:

REPORTS TO:       Assistant Marketing Manager

INTERFACES:

internal:      All operational sectors/departments

external:     Digital medias, media agency, suppliers


KEY ACCOUNTABILITIES:

1. Media Strategy Support, Digital Media Plan & Execution:

Work with line manager to:

Support overall media strategy development;

  • Plan for overall strategy of digital advertising campaigns;
  • Come up digital strategy and platform selection;
  • Support for tracking matrix.

Be responsible on daily basis to:

  • Update and plan monthly/campaign digital spot plan;
  • Track and evaluate daily/weekly/monthly campaign performance;
  • Maintain central tracking system and database.

Assist line manager to:

  • Prepare and submit regular regional/global report;
  • Participate in regional/global meetings and discussion for local adaption etc.

2. A&P Consolidation and  Management:

As a key player to support with:

  • Whole team’s A&P Consolidation;
  • A&P checking and alignment with finance team;
  • A&P spending & forecast tracking;
  • A&P monthly report;
  • Function spending application and process in SAP system.

3. Content Creation Execution:

Assist line manger to:

  • Adapt global content to local usage;
  • Support local content creation, digital media cooperation and document preparation.

4. Reporting/Analysis:

  • As a key member for marcom team key project driving;
  • Assist line Manager on administrative activities;
  • Analyze and report marketing data.


Competences:

  • Bachelor degree or equivalent qualification in English, Marketing preferred;
  • Min. 5 years working experience in media function;
  • Media agency planning team background is a must;
  • Good at both planning and execution;
  • Strategic thinking, result-oriented and can work under pressure and independently;
  • Great inter-personal communication skills & team-work spirit;
  • Fluent in Mandarin & English;
  • Skillful in PC (PPT, Excel, Word, etc.).

公司介绍

万宝龙隶属于全球***的奢侈品集团之一—历峰集团,是具有百年历史的国际著名品牌。公司产品包括珠宝、腕表、皮具和书写工具等四大系列。以精湛的传统欧洲手工制造、设计别出心裁、物料华贵精致而闻名于世。万宝龙进入中国市场10多年,目前在40个城市有100家专卖店,共有400多位员工。

我们欢迎乐于尽责,愿意与公司一同发展的人士加入。

联系方式

  • Email:Startup@richemont.com
  • 公司地址:南京西路1168号中信泰富广场1902-1908室 (邮编:200041)
  • 电话:13817845925