北京招聘

Social Media:

1. Assist in managing brand owned social platform WeChat & Weibo with the help of social agency. Reports preparation for internal review and alignment meetings weekly & monthly basis.

2. Have strong copywriting capability to lead social agency for social articles drafting & proof reading. Also strong sense of creative ideation & design to gain buzz for the brand accounts.

3. Maintain in-house influencers’ pool. Assist in paid and unpaid influencers campaign management on multi social platforms: Weibo, WeChat, Little Red Book and other vertical websites.

4. 360 development for yearly brand ambassador or celebrity collaboration, from proposing, assets creation, offline support and social/digital on air. Solid insight regarding celebrity analysis reflecting both awareness building & commercial driven.

5. Have a strong sense of digital & social media trends, sensitive to the competitors & industry newness. Be responsible for media deep dive and competitors monitoring.

6. Design & plan social posts assets for retail team for special promotion contents.

PR & Marketing event support:

Media event and trade event support, digitalization event format, offline to online model for Omni channel benefit. Sample management, gifting/seeding planning for key campaigns.

Education & Experience:

1. Bachelor degree or above, major in communications, marketing, Journalism & literature are preferred

2. 2-3 years in digital marketing /community / social media role
3. Fluent in English & Mandarin (Spoken & Written)
4 Understanding of Luxury and Consumer needs
5 Demonstrates solid understanding of the social media universe, including Weibo, Wechat, Little Red Book, blogs…
6. Strong creative sense & copywriting skill

7. Careful, energetic passionate, team spirit, humorous

Bally是一个悠久闻名的瑞士奢侈品牌，集团公司业务已遍布全球。

Bally品牌于 1851 年由 Carl Franz Bally 在瑞士创立，拥有鞋履、皮具、配饰、成衣等多种产品，Bally以它上乘的品质、出众的实用性、成熟的风格为全球而知名。

巴丽（上海）商业有限公司目前在北京、上海、广州、深圳、天津、重庆、成都、苏州、沈阳、大连、长春、哈尔滨、西安、杭州等国内一、二线城市都设有专卖店或专柜，欢迎优秀人士加入Bally公司。若您对如下职位有兴趣，请将简历发送到信箱jobsprc@bally.ch，我们将在筛选后尽快与您联系。

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