北京招聘

Site merchandising & Content Management

· Plan and execute promotion, campaign and product launch aligned with company strategy, direction, and schedule to meet E-Commerce sales target and improve overall customer experience towards Pandora branding.

· Maintain and optimize E-Commerce store performance and conversion via site analysis with optimization program, regular site content & assets design and updating, SEO for improving conversion and customer experience, and cart abandon recovery program.

· Manage overall site production and content, including:

n Homepage, event page, and product page production

n Banner creative development and localization

n Search and browse design and optimization for improved customer journey

n Promotion set-up

• Work with Regional and Global IT closely for global projects, site update, and bugs fixed to ensure the best customer shopping experience.
• Work with marketing team closely for branding content and global campaign.

Marketing strategy and performance management

· Own the effectiveness, optimization and growth of e-commerce marketing strategy to drive revenue generation and profitability.

· Manage and execute marketing initiatives and spending to drive effective traffic to the store for sales or fans target achievement.

· Analyze marketing result and site traffic with optimization plan to get quality visitors, improved ROI investment and sales conversion.

· Be in charge of Pandora search ads and co-work with marketing team for execution to get the best ROI and continuously improved media performance

· Be in charge of Tmall Weitao for customer engagements and further sales opportunity.

· Work with marketing team closely for creative message development, PR event co-op, WeChat, Weitao, and Tmall brand hub engagements.

E-Commerce Reporting

· Daily track and analyze sales performance to ensure the target achievement.

· Weekly and monthly review with reporting and optimization plan.

· Monitoring industry trends, best practice and competitor activity, relevant to E-Commerce customer experience and marketing

Cross Team & External Communication/Others

· Manage external agency to ensure Pandora eStore operations and provide the best customer service experience.

· Work closely with local and regional marketing team and operation to ensure effective execution of digital marketing plan for PANDORA E-Commerce platforms

· Work with IT vendors to deliver bug fixes and change requests, followed Global guidance

· E-Commerce project support as required

任职要求：

• Minimum of 5 years’ experience driving successful multi-channel e-commerce and brand website management
• Experience of supporting an end-to-end E-Commerce Channel strategy, either from brand or platform

· Experience and interest across a range of digital channels, including SEO, Paid Media & Social

• Ability to manage multiple projects with exceptional attention to detail

· Strong IT skills including proficiency in MS office suites

· Excellent planning and project management skills

· Bachelor degree in marketing, digital, E-Commerce or similar fields

· Solid interpersonal communication skills & co-ordination abilities

· Organized, self-starter and able to multi-task & work under pressure

· Able to work autonomously and as an effective team player

Good written and verbal communication skills (English and Chinese)

2020、21年度中国杰出雇主品牌。

Pandora designs, manufactures and markets hand-finished and contemporary jewellery made from high-quality materials at affordable prices. Pandora jewellery is sold in more than 100 countries on six continents through more than 7,500 points of sale, including more than 2,700 concept stores.

Founded in 1982 and headquartered in Copenhagen, Denmark, Pandora employs more than 26,000 people worldwide of whom more than 11,500 are located in Thailand, where the Company manufactures its jewellery. Pandora is publicly listed on the Nasdaq Copenhagen stock exchange in Denmark. In 2018, Pandora’s total revenue was DKK 22.8 billion (approximately EUR 3.1 billion).