北京招聘

职位描述：
Position: Digital Marketing Executive
Responsibilities:

This person will be reporting to senior digital marketing manager, Success in this role means making sure AirAsia’s brand is visible in all major search engines when customers are looking for us.

? Build, optimize and scale effective marketing campaigns for a diverse range of initiatives (e.g. revenue generation, impression share, and strategic investment) across search networks in China, including Baidu, Qihoo, Sogou and Shenma
? Take charge of China SEM accounts, managing daily operations with agencies and optimizing strategy on both web and app downloads
? Work with different teams both local and regional teams to maximize the results.
? Manage performance metrics and budget tracking while ensuring learnings are shared and integrated into team’s workflow
? Stay abreast industry trends and identify resources that best fit AirAsia’s products.
? Manage day-to-day communication with agencies and key partners.

Requirements:

? 1-3 years of tactical online marketing experience; proven online marketing performance of travel products is a plus
? Deep knowledge and understanding of China search ad platforms and rules
? 2+ years of SEM account operations experience
? Must be detail-oriented, organized, and results-driven
? Data sensitive and have basic data analytics skills; proficient in Excel.
? Fluency in English and Mandarin. Must be able to work in Guangzhou.
? Experience working in global teams and collaborating across multiple geographies is preferred
? Enjoy working in agile environment and should be able to travel when necessary.

亚洲航空公司（AirAsia），简称亚航，成立于2001年；是马来西亚第二家国际航空公司，也是亚洲地区低成本航空。截止到目前，一共220条国内及国际航线，覆盖20多个国家。亚航一直致力于将低成本飞行带到新的高度，使“现在人人都能飞”的信念成为现实，并连续9年获得“世界best低成本航空”称号。经过10年多的辛勤努力和奋斗，亚洲航空公司现已形成包括亚洲航空（马来西亚）公司、亚洲航空（泰国）公司、亚洲航空（印尼）公司、亚洲航空飞龙公司、亚洲航空（印度）公司以及亚洲航空长途公司 (AirAsia X) 6家航空公司。
AirAsia, founded in 2001 as Malaysia’s second international airline, is a low cost carrier in Asia, with its 220 or so air routes covering over 20 countries up to now. AirAsia devotes itself to the cause of low cost flight with a view to making its belief “now everyone can fly” a reality, and so far has been awarded as World’s Best Low Cost Airline for 9 consecutive years. After over a decade’s hard working AirAsia now operates 9 airlines including AirAsia Berhad (Malaysia), Thai AirAsia, AirAsia Indonesia, AirAsia Japan, Philippines AirAsia, AirAsia India, AirAsia X, Thai AirAsia X and Indonesia AirAsia X.