Social media Supervisor
广州宾高企业管理咨询有限公司
- 公司规模:少于50人
- 公司性质:外资(欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2017-11-21
- 工作地点:上海-黄浦区
- 工作经验:无工作经验
- 职位月薪:1.5-2.5万/月
- 职位类别:媒介经理
职位描述
职位描述:
Main Responsibilities
- Responsible for social media marketing efforts for H&M brand in China. This includes social media strategy implementation, execution and upgradation, management of social media presences on WeChat, Weibo and other potential own channels to drive brand awareness and commercial KPIs
- Local content/editorial development and execution based on marketing campaigns and activity plans (both HQ and local)
- Lead and follow up on content innovation across different social platforms to enhance performance
- Idea generation and realization on specific campaign (and activity) based projects
- Grow and nurture fan base and interactive rates to drive performance that aligns with strategic KPIs
- React, respond, and execute quickly to ad-hoc or real time opportunities
- Identify and evaluate insights, trends, and opportunities both within and outside of existing channels
- Identify threats and opportunities in user generated content, together with the customer service team, for necessary elevation and action
- Track on qualitative and quantitative data analysis and delivery seasonal reports
- Lead on development of fashion influencers/KOLs relationship building and outreach efforts, in conjunction with PR team
- Manage the relationship with social media retainer agency to ensure good execution of content calendar, insight, performance and review update (lead to actions plan on further improvement)
Requirements
Have strong personal interest in Fashion and social media
At least 4 years of experience in Social media for fashion/retail company (or social agency in service to relevant clients). Previous experience in fashion media editorial department (especially worked on the operation of its social platforms) is also very welcome to apply
Excellent creative, editing and organizational skills.
Excellent verbal and written communication skills in local language and English.
Preferred data sensitive and good analytical skills
Proven ability to meet strict deadlines and maintain timelines and calendars.
Self -motivated; able to work independently and as a team.
Ability to work in a fast paced and constantly changing environment.
Ability to interpret H&M guidelines.
Capable of thinking outside the box; creative ideas.
Bachelor degree or above
Main Responsibilities
- Responsible for social media marketing efforts for H&M brand in China. This includes social media strategy implementation, execution and upgradation, management of social media presences on WeChat, Weibo and other potential own channels to drive brand awareness and commercial KPIs
- Local content/editorial development and execution based on marketing campaigns and activity plans (both HQ and local)
- Lead and follow up on content innovation across different social platforms to enhance performance
- Idea generation and realization on specific campaign (and activity) based projects
- Grow and nurture fan base and interactive rates to drive performance that aligns with strategic KPIs
- React, respond, and execute quickly to ad-hoc or real time opportunities
- Identify and evaluate insights, trends, and opportunities both within and outside of existing channels
- Identify threats and opportunities in user generated content, together with the customer service team, for necessary elevation and action
- Track on qualitative and quantitative data analysis and delivery seasonal reports
- Lead on development of fashion influencers/KOLs relationship building and outreach efforts, in conjunction with PR team
- Manage the relationship with social media retainer agency to ensure good execution of content calendar, insight, performance and review update (lead to actions plan on further improvement)
Requirements
Have strong personal interest in Fashion and social media
At least 4 years of experience in Social media for fashion/retail company (or social agency in service to relevant clients). Previous experience in fashion media editorial department (especially worked on the operation of its social platforms) is also very welcome to apply
Excellent creative, editing and organizational skills.
Excellent verbal and written communication skills in local language and English.
Preferred data sensitive and good analytical skills
Proven ability to meet strict deadlines and maintain timelines and calendars.
Self -motivated; able to work independently and as a team.
Ability to work in a fast paced and constantly changing environment.
Ability to interpret H&M guidelines.
Capable of thinking outside the box; creative ideas.
Bachelor degree or above
职能类别: 媒介经理
关键字: social media WeChat Weibo editorial
公司介绍
宾高咨询简介:
专业人力资源服务提供商-宾高咨询?致力于为企业提供最有效的人力资源战略及招聘咨询服务。 我们专注于零售业、制造业、金融、房地产四大行业,通过提供人才招聘服务为客户实现人才战略及业务发展目标。我们的客户包括全球财富500强的跨国公司及高速发展的国内企业。
如果你希望成为顶尖猎头,如果你具备快速学习能力,良好的沟通、协调、理解能力,如果你积极进取,乐观开朗,那就赶紧加入我们的团队!宾高咨询,一家靠谱的,专业的,人性化的,关注你的成长,帮助你成功的公司。我们最珍惜最关注的就是我们的员工,努力成为人力咨询服务行业的“***雇主”!
我们的优势:
海量的人才库+每两周一次的猎头技能培训+Coach培训
人性化的团队管理+成熟的员工职业生涯发展路径
弹性上班时间+双休+五险一金+体检+带薪年假+下午茶
你想每天的工作都有新的收获吗?想了解职场最前端的信息吗?想和行业大牛交朋友吗?想积攒职场精英的人脉吗?想和一群专业,有想法的同事一起成长吗?
带着梦想,加入宾高,在合适的位置上开始我们专注一生的事业吧!
Bego Consultants focuses on offering professional headhunting services and high-quality human resources consultation to clients. We have won good reputation in South China since established.
Our clients include Fortune 500 and high-growth local companies in different industries. We are customer-oriented and expect to be the most professional and long-team partner of our clients.
Our consultants are high efficiency, high quality and professional and have good experience in headhunting service in different industries. Therefore, we have enough confidence to benchmark the clients’ demand with real market profiles.
Besides, we have a delicate research team and an updated database system to ensure a fast turn around and cost effective recruitment solution to our clients.
To establish abundant talent pool and target companies, we only serve 3-4 top companies in each industry. We promise that we are with high professional ethic and will never contact any candidate from our clients.
专业人力资源服务提供商-宾高咨询?致力于为企业提供最有效的人力资源战略及招聘咨询服务。 我们专注于零售业、制造业、金融、房地产四大行业,通过提供人才招聘服务为客户实现人才战略及业务发展目标。我们的客户包括全球财富500强的跨国公司及高速发展的国内企业。
如果你希望成为顶尖猎头,如果你具备快速学习能力,良好的沟通、协调、理解能力,如果你积极进取,乐观开朗,那就赶紧加入我们的团队!宾高咨询,一家靠谱的,专业的,人性化的,关注你的成长,帮助你成功的公司。我们最珍惜最关注的就是我们的员工,努力成为人力咨询服务行业的“***雇主”!
我们的优势:
海量的人才库+每两周一次的猎头技能培训+Coach培训
人性化的团队管理+成熟的员工职业生涯发展路径
弹性上班时间+双休+五险一金+体检+带薪年假+下午茶
你想每天的工作都有新的收获吗?想了解职场最前端的信息吗?想和行业大牛交朋友吗?想积攒职场精英的人脉吗?想和一群专业,有想法的同事一起成长吗?
带着梦想,加入宾高,在合适的位置上开始我们专注一生的事业吧!
Bego Consultants focuses on offering professional headhunting services and high-quality human resources consultation to clients. We have won good reputation in South China since established.
Our clients include Fortune 500 and high-growth local companies in different industries. We are customer-oriented and expect to be the most professional and long-team partner of our clients.
Our consultants are high efficiency, high quality and professional and have good experience in headhunting service in different industries. Therefore, we have enough confidence to benchmark the clients’ demand with real market profiles.
Besides, we have a delicate research team and an updated database system to ensure a fast turn around and cost effective recruitment solution to our clients.
To establish abundant talent pool and target companies, we only serve 3-4 top companies in each industry. We promise that we are with high professional ethic and will never contact any candidate from our clients.
联系方式
- 公司地址:上班地址:朝阳区