Marketing Manager-BJ
亚萨合莱(中国)投资有限公司
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:建筑/建材/工程
职位信息
- 发布日期:2017-11-17
- 工作地点:北京-朝阳区
- 工作经验:3-4年经验
- 学历要求:本科
- 语言要求:英语熟练
- 职位月薪:40-50万/年
- 职位类别:产品/品牌经理
职位描述
职位描述:
Responsibilities:
1. Communication
? To develop a communication strategy for a target objectives with knowledge of all possible communication tools and media, and their cost and the communication needs of the company
? To measure and control the effectiveness of the communication tools
? To coordinate the contents of the different supports to each products.
? To design and produce all the communication tools of the company (following the sales action plan), such as advertisement, trade show, road-show, etc
? Website and e-business
2. Branding
? Promote Double branding within CSDG
? Develop initiations to increase branding awareness and reputation
? Standardize branding and imagine, such as shop display, banner, packing, brochure, audio materials, etc
? To crack down on fake products;
3. Public Relationship and Crisis Management
? Keep good relationship with industry association, designing institute and other key shareholders;
? Deal with customers complains
? Deal with crisis related company imagine
Requirements: ?
More than 5 years working experience in Marcom or branding management.
Be familiar with construction and building material industry or FMCG industry;
Has good knowledge of sales model and customer portfolio;
Preferably with international company’s background plus local company’s background. JV working experience is a plus.
Excellent inter-personal capacity with self esteem, sincere people orientation, influencing skill, efficient communication.
Result oriented style and able to manage multi task. Taking initiatives, positive thinking, willing and quick to learn.
Hands on and down to the earth style.
Mature, loyal, good team spirit, work under pressure.
Bachelor degree or equivalent, major in Marketing or related discipline, MBA preferred.
Fluent English reading and writing.
Adapt to frequent business travels (>50%)
Culture sensitive. Have experiences on Northern Culture, especially Northeast culture.
Responsibilities:
1. Communication
? To develop a communication strategy for a target objectives with knowledge of all possible communication tools and media, and their cost and the communication needs of the company
? To measure and control the effectiveness of the communication tools
? To coordinate the contents of the different supports to each products.
? To design and produce all the communication tools of the company (following the sales action plan), such as advertisement, trade show, road-show, etc
? Website and e-business
2. Branding
? Promote Double branding within CSDG
? Develop initiations to increase branding awareness and reputation
? Standardize branding and imagine, such as shop display, banner, packing, brochure, audio materials, etc
? To crack down on fake products;
3. Public Relationship and Crisis Management
? Keep good relationship with industry association, designing institute and other key shareholders;
? Deal with customers complains
? Deal with crisis related company imagine
Requirements: ?
More than 5 years working experience in Marcom or branding management.
Be familiar with construction and building material industry or FMCG industry;
Has good knowledge of sales model and customer portfolio;
Preferably with international company’s background plus local company’s background. JV working experience is a plus.
Excellent inter-personal capacity with self esteem, sincere people orientation, influencing skill, efficient communication.
Result oriented style and able to manage multi task. Taking initiatives, positive thinking, willing and quick to learn.
Hands on and down to the earth style.
Mature, loyal, good team spirit, work under pressure.
Bachelor degree or equivalent, major in Marketing or related discipline, MBA preferred.
Fluent English reading and writing.
Adapt to frequent business travels (>50%)
Culture sensitive. Have experiences on Northern Culture, especially Northeast culture.
职能类别: 产品/品牌经理
公司介绍
亚萨合莱是世界顶尖的锁具方案及五金产品的制造商和供应商,致力于确保用户的生命安全、财产保障和使用方便的安防方案。集团2004年销售额超过250亿瑞元,全球员工逾3万人。
亚萨合莱集团在业界处于国际领导者地位,凭借其涵盖超过四十个国家的商业范围,以旗下过百个世界知名品牌成功占领了超过10%的全球市场。
亚萨合莱集团在业界处于国际领导者地位,凭借其涵盖超过四十个国家的商业范围,以旗下过百个世界知名品牌成功占领了超过10%的全球市场。
联系方式
- Email:recruit@assaabloy.com.cn
- 公司地址:地址:span上海市长宁区金钟路968号