北京招聘

职位描述：
工作职责:
1.负责公司活动、展会和项目策划，以及运营推广工作；
2.负责制定公司品牌策划推广年度、季度的整体规划和方向；
3.负责目标消费群市场调研，了解行业最新政策信息，收集同行成功营销案例及手段，并撰写阶段调研分析报告；
4.根据市场动向及实事热点进行品牌营销策划，并协助落地执行；
5.根据公司市场战略和业务需要制定商业计划书；
6.实时跟进公司新项目的进行，撰写项目可行性分析；.对接其他部门，负责相应领域策划落实工作；
7.负责品牌的包装管理及媒体合作等相关工作。
8.负责公司品牌文化定位、推广及传播的策划、统筹与组织管理；
9.负责公司品牌线上新媒体、自媒体、电商APP等推广渠道的策划、运营工作；
10.负责公司品牌线下推广活动策划与统筹工作；
11.负责公司宣传文案物料设计及制作；
12.负责公司品牌推广异业战略合作的建立与维护；
13.负责战略资源整合与团队管理工作。

任职资格:
1.健康医疗、医美方面相关工作5年以上工作经验，广告学、市场营销、传播等相关专业；
2.具有极强的推广创意、策划能力，有清晰的品牌推广战略思路；
3.具务大型品牌项目市场策划推广的经验；
4.具备优秀的团队管理和品牌策划推广能力，曾负责直营连锁系统地推活动策划推广工作尤佳；
5.有广告公司品牌营销策划，有高端健康管理中心，国际医疗中心等工作经验优先。

侨鑫集团成立于上世纪90年代初，是中国政府批准成立的外资企业集团，总部设在中国广州。侨鑫集团以多元化的经营理念，致力于成为“理想生活的引领者”，投资涉及地产、金融、健康、教育、酒店餐饮、媒体等多个领域。近年来尤其注重拓展健康业务，引进世界先进的医学技术，带来国际领先的生命健康管理服务。

侨鑫集团多年来踏实前行，追求卓越，目前主要业务范围覆盖澳大利亚、中国、欧洲等地；目前已有员工10,000多人。凭借超前的设计、值得信赖的质量和精细的服务，侨鑫品牌的社会影响力与美誉度不断提升，荣获了中国国务院侨务办公室授予的“全国百家明星侨资企业”称号。

集团在获得良好经济效益的同时也积极回馈社会，尤其在教育领域的倾注更是不遗余力，侨鑫集团获得了广东省人民政府授予的“最具社会责任感企业”、“广东最具影响力企业”等殊荣。未来，集团将会继续秉承“诚信、坚定、开放”的核心价值观和“要么不做，做就要做到***”的企业核心理念，向更多领域和更大区域拓展，坚持不断超越，打造百年侨鑫！

KINGOLD Group, established in the early 1990s, is a foreign-funded enterprise approved by the Chinese Kingold Group, established in the early 1990s, is a multinational enterprise dedicated to improving the quality of life for all. Headquartered in Guangzhou, China, with core businesses in diversified areas, including real estate, finance, health, education, hospitality and media, Kingold Group is dedicated to helping people create their ideal life. Most recently, the company has focused on expanding its health business, introducing state-of-the-art medical technologies into China and offering advanced health management services.

Kingold Group has been pursuing excellence since its inception. The Group now employs over 10,000 people and its main areas of operation are Australia, China and Europe. With advanced design, reliable quality and dedicated services, the Kingold brand has achieved a good reputation and increasing social influence. The Group was recognized as one of the “100 Star Enterprises Funded by Overseas Chinese” by the Overseas Chinese Affairs Office of the State Council.

The great financial success of Kingold Group has enabled it to give back to society, particularly in the area of education. The Group has been awarded the titles of “Most Socially Responsible Enterprise” and “Most Influential Enterprise in Guangdong” by the People's Government of Guangdong Province. Looking to the future, Kingold Group will expand into more sectors and wider geographies, while continuing to uphold its core values of “Integrity, Determination and Open-mindedness.” The Group will always pursue excellence in everything it does. This, we believe, is the best way to achieve satisfaction today and continued success in the future.