PR & Marketing Specialist - Carven 卡紛 (Fashion)
百可睿商贸（上海）有限公司
- 公司规模：50-150人
- 公司性质：外资(非欧美)
- 公司行业：批发/零售 服装/纺织/皮革
职位信息
- 发布日期：2017-11-07
- 工作地点：上海-静安区
- 工作经验：5-7年经验
- 学历要求：本科
- 语言要求：普通话精通 英语良好
- 职位月薪：1-1.5万/月
- 职位类别：市场/营销/拓展专员 公关专员
职位描述
职位描述：
Key Responsibilities:
- To develop marketing strategies and other marketing activities, including events, advertising, CRM campaigns and joint promotions for each fashion brands
- Responsible for marketing and media budget planning for brands assigned
- Liaise with HK headquarters, brand principals and internal departments for marketing and promotional activities
- Monitor budget and cost control on advertising, events, PR and CRM
- Monitor external contractors in the design and production of promotional materials
- Analyze the results of marketing campaigns and make whenever changes may be required to improve brands’ exposure and awareness in the market
- Monitor news on competitors’ marketing activities, including events, advertising, CRM campaigns and joint promotions (if any)
Other Requirements:
- University graduate in Marketing or related disciplines
- At least 3 years’ marketing experience, preferably from PR agency or within luxury retail industry
- Good command of both spoken and written Chinese and English
- Good PC knowledge of MS Office including Chinese Word Processing
- Mature, self-motivated, independent and able to work under pressure
- Organize, detailed-minded and result-oriented
We offer excellent career opportunities, attractive remuneration and generous fringe benefits to the successful candidates. Interested parties, please send your full resume with current and expected salary to recruit.hk@bluebellgroup.com
(All personal data collected will be used for recruitment purpose only.)
Key Responsibilities:
- To develop marketing strategies and other marketing activities, including events, advertising, CRM campaigns and joint promotions for each fashion brands
- Responsible for marketing and media budget planning for brands assigned
- Liaise with HK headquarters, brand principals and internal departments for marketing and promotional activities
- Monitor budget and cost control on advertising, events, PR and CRM
- Monitor external contractors in the design and production of promotional materials
- Analyze the results of marketing campaigns and make whenever changes may be required to improve brands’ exposure and awareness in the market
- Monitor news on competitors’ marketing activities, including events, advertising, CRM campaigns and joint promotions (if any)
Other Requirements:
- University graduate in Marketing or related disciplines
- At least 3 years’ marketing experience, preferably from PR agency or within luxury retail industry
- Good command of both spoken and written Chinese and English
- Good PC knowledge of MS Office including Chinese Word Processing
- Mature, self-motivated, independent and able to work under pressure
- Organize, detailed-minded and result-oriented
We offer excellent career opportunities, attractive remuneration and generous fringe benefits to the successful candidates. Interested parties, please send your full resume with current and expected salary to recruit.hk@bluebellgroup.com
(All personal data collected will be used for recruitment purpose only.)
职能类别： 市场/营销/拓展专员 公关专员
关键字： 公关 媒介 市场 营销 拓展 市场企划 奢侈品 女装 Fashion 出国机会
公司介绍
公司简介：
百可睿商贸（上海）有限公司隶属于蓝钟集团，自1954年起,蓝钟集团一直为多个高级进口品牌, 成功于亚洲地区宣传及推广。我们累积多年经验, 清楚了解如何推广及宣传这些别具一格的生活精品, 及悉心打造它们成为出色品牌, 让其得到大众认同, 历久不衰。这些商品包括了时装、首饰、香水、化妆品、个人护理、皮具、家居用品以及生活品味精品。
集团全情投入每项计划, 不止担演发行商、代理商及入口商的角色, 更与多个国际品牌持有人及生产商紧密合作, 担当合作伙伴。我们因应品牌的个别策略, 度身订造发行及营销方向, 并强调长远发展及品牌形象。我们与合作伙伴并肩作战, 投资于不同零售渠道, 达致更有效推广品牌。
为实践以上目标, 我们钻研全面的市场营销、批发、零售及物流专业知识。我们的精英团队集合本地及国际专才。时至今日, 我们的办事处遍布世界, 并已建立相当的名声网络。蓝钟汇聚多元文化的背景, 故成为贯通东方及西方世界的桥梁。
百可睿商贸（上海）有限公司主要负责法国奢侈品女装品牌CARVEN，在中国大陆区的业务。CARVEN品牌成立于1945年，由Carven夫人于巴黎香榭丽大道创立高级时装公司，同年加入领Carven夫人衔世界时尚领域的法国时装协会。CARVEN服饰以华美的工艺、优雅设计在巴黎很快便声誉鹊起，深受巴黎的王公贵族、埃及的皇室及好莱坞明星的青睐。
集团网站: http://www.bluebellgroup.com/zh-sc
百可睿商贸（上海）有限公司隶属于蓝钟集团，自1954年起,蓝钟集团一直为多个高级进口品牌, 成功于亚洲地区宣传及推广。我们累积多年经验, 清楚了解如何推广及宣传这些别具一格的生活精品, 及悉心打造它们成为出色品牌, 让其得到大众认同, 历久不衰。这些商品包括了时装、首饰、香水、化妆品、个人护理、皮具、家居用品以及生活品味精品。
集团全情投入每项计划, 不止担演发行商、代理商及入口商的角色, 更与多个国际品牌持有人及生产商紧密合作, 担当合作伙伴。我们因应品牌的个别策略, 度身订造发行及营销方向, 并强调长远发展及品牌形象。我们与合作伙伴并肩作战, 投资于不同零售渠道, 达致更有效推广品牌。
为实践以上目标, 我们钻研全面的市场营销、批发、零售及物流专业知识。我们的精英团队集合本地及国际专才。时至今日, 我们的办事处遍布世界, 并已建立相当的名声网络。蓝钟汇聚多元文化的背景, 故成为贯通东方及西方世界的桥梁。
百可睿商贸（上海）有限公司主要负责法国奢侈品女装品牌CARVEN，在中国大陆区的业务。CARVEN品牌成立于1945年，由Carven夫人于巴黎香榭丽大道创立高级时装公司，同年加入领Carven夫人衔世界时尚领域的法国时装协会。CARVEN服饰以华美的工艺、优雅设计在巴黎很快便声誉鹊起，深受巴黎的王公贵族、埃及的皇室及好莱坞明星的青睐。
集团网站: http://www.bluebellgroup.com/zh-sc
联系方式
- Email：recruit.hk@bluebellgroup.com
- 公司地址：上班地址：西单北大街110号老佛爷百货