北京招聘

职位描述：
岗位职责:

Business Management Activities:

1.Bridge/Deployment functions:

●Lead to deploy and monitor the execution of trade business drivers in regional level for consumer activation, merchandising management, new product launches, line extensions, price increases, etc.
●Conduct in depth Customer/channel analysis and identify opportunities for driving MJN brands within specific customers. Utilize the shopper behavior research/understanding/insights to drive specific customer point of purchase plan both for activation and merchandising
●Drive channel/brand promotional strategy through delivering outstanding promotional execution & evaluation and ensuring full compliance to maximize ETR
●Responsible to understand promotion/merchandising outcome and efficiency and ensure key learnings/findings adopt to regional promotion/merchandising planning
●Responsible to approve local promotion that aligned with brand strategies.

2.Channel Management functions:

●Drive trade effectiveness via KPI tracking system monitoring
●Work with channel development manager and trade sales managers to develop regional promotions to
trade, channel or account – covering deals, price-offs, trade incentives, bundling, premium-on-pack
promotions, rebates, sampling etc.
●Lead to implement in-store merchandising strategies and guidelines; lead to develop trade POPs (ie. Shelf
talkers, off-shelf displays, signage).
●Coordinate and monitor floor pricing (lowest price available) per channel or account and provides inputs in
trading terms.
●Understand NC performance and productivity in the region.
● Responsible for regional trade spend budgeting and monitoring and ensure all spending within target and
efficiency planning
● Work with RGMs/RSMs in business reviews, planning , channel feedback and trade inputs.
●Lead to deploy distribution targets per trade channel or account in the region.
●Support TM HQ team in implementing trade projects (i.e. shopper research, category/space management,
trade survey) for the region.
●Understand key competitors within region and able to identify key practice can be applied to regional planning.

3.People Management Activities:

●Establish own leadership, credibility and accountability
●Encourage team work(esp. cross functional)

任职资格:

1.Experience:
●Extensive experience with multi-brand organization; account manager experience in modern trade also beneficial.
●Minimum 5 years working experience in sales and trade marketing with leading team experience. Minimum 2 years field experience is also required.
●Must be able to demonstrate a successful performance record in trade marketing, marketing or sales in high volume consumer goods environment.

2.Technical know-how:
●Excellent English skill (read and write plus fluent oral)
●Advanced computer skills.
●Strong communication skills
●Strong planning and analytical skills

3.Managerial skills:
●Ability to provide guideline, coaching and feedback.
●Ability to motivate subordinates towards professional working attitude.

4. Interpersonal skills:
●Problem solving, team player, self-motivated, co-operative, positive attitude.

关于美赞臣中国
美赞臣创立于1905年，自创立起始终坚持以科学为本进行产品研发和创新，为全球婴幼儿提供科学营养。
1993年，美赞臣正式进入中国，在广州经济技术开发区设立占地面积约六万平方米的生产基地。美赞臣在中国市场拥有蓝臻、铂睿、安儿宝、全跃、亲舒、早产儿出院后配方、无乳糖配方等消费者熟悉的婴幼儿配方产品，每天守护宝宝健康成长，受到广大中国消费者的欢迎和喜爱。
2011年，投资额超过一亿元人民币在广州成立“美赞臣中国婴幼儿营养研发中心”，进一步推动中国与全球婴幼儿营养科学的交流合作和创新发展。
2021年9月9日，春华资本集团完成了对利洁时旗下大中华区（包括内地及港台地区）婴幼儿配方奶粉和儿童营养品业务92%股权的收购。美赞臣在中国的发展迎来全新的起点，成为本土持有、本地化管理、服务本土、独立运营的业务集团，开启以产研一体的全球资源全方位服务中国消费者新篇章。