北京招聘

职位描述：
Role Purpose:
- Manages and execute digital marketing campaigns
- Manages solution promotion plan targeted for a specific marketing audience
- Manages North Asia marketing events

Principal Accountabilities:
Manages all marketing related activities including:
- Plan and manage digital marketing activities in North Asia, including new company website, email campaign, landing page, webinar, social media, video production and other innovative tools
- Responsible for developing and executing solution promotion campaigns. Be able to track and measure the campaign’s effectiveness and communicate results to various audiences.
- Develop new communication toolkits for current and potential clients, including marketing materials copy writing for internal and external audience, such as print ads, direct mail, case studies, product fact sheets, web pages, sales decks and brochures
- Take ownership over QuintilesIMS China Thought Leadership activities, including bi-monthly magazine and white papers
- Coordinate and support North Asia event’s logistics, such as arrange venue, develop stands, produce marketing collateral, etc.

Also Expected To:
- Bring innovative ideas to strengthen QuintilesIMS brand positioning through impactful communication & campaigns
- Proactively do any market research necessary to better understand our clients’ needs and satisfaction.
- Become the brand champion by always ensuring that all communications coming from the Asia-Pacific region are aligned with the regional communication strategy/ brand voice
- Provide input on the development and execution of the offering(s) in the annual Marketing Plan

Minimum Education, Experience, & Specialized Knowledge Required:
Bachelor’s degree or equivalent and a minimum of 2 years related Marketing experience. Good understanding of the use of the QI offerings in the customer environment strongly preferred.

Additional Requirements:
Excellent communication and interpersonal skills required.
Good writing skills, strong problem solving, analytical, project management and planning skills. 举报 分享

About IMS Health
IMS Health-Intercontinental Marketing Services established in 1954 with a history of over 50 years, is headquartered in Fairfield, Connecticut.
The Company traces its beginnings to Fohlich & Dubow, who set up Intercontinental Marketing Systems (IMS) to create a new kind of Information Company that could enable organizations to make informed, strategic decisions about the marketplace. They called their venture Intercontinental Marketing Services (IMS), and they introduced it at an opportune time, when pharmaceutical executives had little data to consult when in the throes of strategic or tactical planning.
Although IMS started its business as a data provider, now IMS globally have successfully transformed from an information vendor to a leading provider of consulting and services to pharmaceutical market intelligence, providing critical information, analysis and services that drive decisions and shape strategies after over 50 years development and rapid expansion.
IMS serves clients about every major pharmaceutical and bio-tech company in the world in more than 100 countries and employs more than 7,400 people worldwide.

About Our Services
Our end-to-end solutions, integrating unparalleled information, analytics, consulting and services, play a central role in supporting high-quality, cost-effective healthcare. Our Services contain two main categories: I&A (Information & Analysis Services) and C&S (Consulting & Services) Services.

OUR VISION:
- “To enable our clients to help people throughout the world live longer, happier and healthier lives.”

OUR VALUES:
- Commitment to create continuous value for the benefit of our clients
- Excellence that breeds innovation and leadership within every facet of the business
- Integrity and respect for individual performance and collective success

OUR CAREER ADVANCEMENT
IMS’s areas of professional excellence range from product development and management…to data operations…to consulting and client service. People who have come to us from a wide variety of fields have found a niche for their talent here.
Each employee is free to explore career options based on detailed skills assessments and individual performance plans. With the benefit of professional development counseling, employees can take advantage of development courses, and special growth assignments to prepare for future roles. We believe that all employees should have a long-term plan for their careers at IMS, and it is our job to help them achieve success.
Employees can put their careers on a fast track, taking advantage of a complete toolkit to prepare them for rapid growth and advancement.

INDIVIDUAL AND TEAM RECOGNITION
IMS maintains a strong performance-based culture where exceptional work is celebrated publicly to both magnify the meaning of the reward and to set an example for others to follow. In particular, we value innovation and applaud risk taking. Each person’s ideas can make a difference and our openness to change keeps us at the forefront of our field. Various programs recognize the excellence of both teams and individuals, including the IMS 100% Club for sales performance and the Summit Award, an annual global award for top contributors.