marketing officer
牛津(上海)咨询有限公司
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2017-07-20
- 工作地点:上海-虹口区
- 招聘人数:若干人
- 职位类别:市场企划专员
职位描述
职位描述:
PURPOSE OF THE JOB
Support Digital Marketing Manager for multi-media based promotion contents creation. Text creation, layout design, translates and develops brand and product contents support official website, official Wechat account, Approach app, and email platform promotion use.
PRINCIPAL ACCOUNTABILITIES/KEY RESULT AREAS
Generate marketing contents to support marketing events, theme campaigns and product promotions, etc. Assist to execute digital promotion strategies and analysis post contents and running columns’ performance to increase public awareness of Oxford brand and its key products. Work with the Digital Marketing Manager to plan suitable and effective online based marketing campaigns.
Collect and analysis target audiences’ requests and feedback regularly to optimize content and services operation.
KNOWLEDGE AND EXPERIENCE
· Bachelor Degree or upper level education
· Working experience in digital marketing especially running social media platforms like Wechat, Weibo, ZhiHu,Douban, are preferred.
· Must be motivated, results oriented and highly organised individual with the ability to prioritise a heavy workload.
· Exceptional translation skills and a very good literacy with strong copywriting skills
· Strengths in analytics and critical thinking
· Computer literacy including a good knowledge of Word, Excel, and PowerPoint, Adobe Acrobat
· Understanding in photographic and layout design, basic knowledge of Photoshop, Video shooting
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PURPOSE OF THE JOB
Support Digital Marketing Manager for multi-media based promotion contents creation. Text creation, layout design, translates and develops brand and product contents support official website, official Wechat account, Approach app, and email platform promotion use.
PRINCIPAL ACCOUNTABILITIES/KEY RESULT AREAS
Generate marketing contents to support marketing events, theme campaigns and product promotions, etc. Assist to execute digital promotion strategies and analysis post contents and running columns’ performance to increase public awareness of Oxford brand and its key products. Work with the Digital Marketing Manager to plan suitable and effective online based marketing campaigns.
Collect and analysis target audiences’ requests and feedback regularly to optimize content and services operation.
KNOWLEDGE AND EXPERIENCE
· Bachelor Degree or upper level education
· Working experience in digital marketing especially running social media platforms like Wechat, Weibo, ZhiHu,Douban, are preferred.
· Must be motivated, results oriented and highly organised individual with the ability to prioritise a heavy workload.
· Exceptional translation skills and a very good literacy with strong copywriting skills
· Strengths in analytics and critical thinking
· Computer literacy including a good knowledge of Word, Excel, and PowerPoint, Adobe Acrobat
· Understanding in photographic and layout design, basic knowledge of Photoshop, Video shooting
职能类别: 市场企划专员
公司介绍
牛津(上海)咨询有限公司是牛津大学出版社(中国)有限公司在上海成立的外资全资企业,隶属英国牛津大学出版社,旨在弘扬牛津大学在科研/文化/教育上的崇高理想。为配合在华业务发展,现招聘如下人员。
We are both a department of the University of Oxford and a major international publishing organization with significant presence in Mainland China. We further the University’s objective of excellence in research, scholarship, and education by publishing worldwide. Our plans for the future necessitate our filling the following vacancy in Shanghai & Beijing.
We are committed to supporting diversity in our workforce, and ensuring an inclusive environment where all employees can thrive. We seek to employ a workforce representative of the markets that we serve, and encourage applications from people of all ethnic, cultural and social backgrounds.
We are both a department of the University of Oxford and a major international publishing organization with significant presence in Mainland China. We further the University’s objective of excellence in research, scholarship, and education by publishing worldwide. Our plans for the future necessitate our filling the following vacancy in Shanghai & Beijing.
We are committed to supporting diversity in our workforce, and ensuring an inclusive environment where all employees can thrive. We seek to employ a workforce representative of the markets that we serve, and encourage applications from people of all ethnic, cultural and social backgrounds.
联系方式
- Email:lynne.chen@oup.com
- 公司地址:地址:span北京市东城区东长安街1号东方广场东二办公楼