Digital Marketing Executive
瑞表企业管理(上海)有限公司
- 公司规模:1000-5000人
- 公司性质:外资(欧美)
- 公司行业:贸易/进出口
职位信息
- 发布日期:2017-06-30
- 工作地点:上海-徐汇区
- 招聘人数:1人
- 工作经验:2年经验
- 学历要求:本科
- 语言要求:英语 熟练
- 职位月薪:0.8-1.2万/月
- 职位类别:产品/品牌专员 广告客户主管/专员
职位描述
职位描述:
Main Responsibilities:
? Day-to-day follow up with all online marketing projects across multiple channels: Paid search, Website content updates, Affiliate Marketing, Social media content plan, Seasonal Campaigns
? Manage and coach Social Media agency to well-delivered social content mainly on weibo & wechat platforms what are consistent with brand message and social content strategy during routine work
? Provide digital / social research and insights on China nuances, as well as industry best practice examples from key competitors
? Execute digital advertising plan that integrates with print and outdoor media strategy
? Support digital marketing manager to develop seasonal and annual plans, and continuously monitor performance against plans, and adjust media mix accordingly by coach the media agency
? Collaborate with NBA & CBA company based on Tissot brand partnership requirement in terms of logistic process to ensure well-organization procedure of partnership
? Daily communication with Swiss headquarter team to make sure china team could get right access for digital communication usage
? Provide supports to marketing and PR team that pertain to overall business, include but not limited to: advertising, mobile, visual creative, brand stories, seasonal and product driven campaigns. Ensure core functionality incorporated with and enhances the brand and front end user experience.
?
Reqiurements:
? 2-3 years marketing or digital agency experiences are preferred, Bachelor's Degree required
? Have passion, insights and knowledge into the categories and general sports, insights and knowledge into basketball
? Passion and insights into youth culture/trend
? Strong capability to analyze competitive market, consumers, social trends and consumer online behaving
? Strong proactive communications skills and build cooperative working relationship; ability to collaborate with all levels in the organization for both internally and externally
? Excel in execution and event management on time, on budget
? Advanced user of Microsoft Work, Excel, PowerPoint, online analytical platforms (Google Analytics; wechat &weibo backend; baidu index)
? Be able to work with teams & efficiently communicate both verbally and in written form with fluent in English and skilful in MS office.
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Main Responsibilities:
? Day-to-day follow up with all online marketing projects across multiple channels: Paid search, Website content updates, Affiliate Marketing, Social media content plan, Seasonal Campaigns
? Manage and coach Social Media agency to well-delivered social content mainly on weibo & wechat platforms what are consistent with brand message and social content strategy during routine work
? Provide digital / social research and insights on China nuances, as well as industry best practice examples from key competitors
? Execute digital advertising plan that integrates with print and outdoor media strategy
? Support digital marketing manager to develop seasonal and annual plans, and continuously monitor performance against plans, and adjust media mix accordingly by coach the media agency
? Collaborate with NBA & CBA company based on Tissot brand partnership requirement in terms of logistic process to ensure well-organization procedure of partnership
? Daily communication with Swiss headquarter team to make sure china team could get right access for digital communication usage
? Provide supports to marketing and PR team that pertain to overall business, include but not limited to: advertising, mobile, visual creative, brand stories, seasonal and product driven campaigns. Ensure core functionality incorporated with and enhances the brand and front end user experience.
?
Reqiurements:
? 2-3 years marketing or digital agency experiences are preferred, Bachelor's Degree required
? Have passion, insights and knowledge into the categories and general sports, insights and knowledge into basketball
? Passion and insights into youth culture/trend
? Strong capability to analyze competitive market, consumers, social trends and consumer online behaving
? Strong proactive communications skills and build cooperative working relationship; ability to collaborate with all levels in the organization for both internally and externally
? Excel in execution and event management on time, on budget
? Advanced user of Microsoft Work, Excel, PowerPoint, online analytical platforms (Google Analytics; wechat &weibo backend; baidu index)
? Be able to work with teams & efficiently communicate both verbally and in written form with fluent in English and skilful in MS office.
职能类别: 产品/品牌专员 广告客户主管/专员
公司介绍
瑞表企业管理(上海)有限公司是The Swatch Group (Hong Kong) Ltd. 斯沃琪集团(香港)有限公司代表母公司。
斯沃琪集团The Swatch Group Ltd. 在国内设立的独资企业,负责从事斯沃琪集团The Swatch Group Ltd. 品牌的手表的进口和分拨。斯沃琪集团是全球著名的钟表制造商和销售商(在瑞士约有157家工厂),拥有宝玑 Breguet、海瑞温斯顿Harry Winston、宝珀Blancpain、格拉苏蒂原创Glashütte Original、雅克德罗Jaquet Droz、黎欧夏朵Léon Hatot、欧米茄Omega、浪琴Longines、雷达Rado、宇联Union Glashütte、天梭Tissot、宝曼Balmain、雪铁纳Certina、美度Mido、汉米尔顿Hamilton、斯沃琪Swatch、飞菲 Flik Flak等17个著名品牌,为雅典、都灵、北京、伦敦、里约和其他城市举办的奥运会提供计时器和数据处理。近十几年来,集团旗下各品牌分别在不同的消费层次获得了大家的认可和喜爱。
公司欢迎有梦想、有志向、有进取心,对生活、事业及他人充满热情的员工。公司对所有员工提供完善的薪资福利体系、平等的就业机会、全球化的工作环境和完善的培训体系、广阔的晋升和发展空间。
斯沃琪集团The Swatch Group Ltd. 在国内设立的独资企业,负责从事斯沃琪集团The Swatch Group Ltd. 品牌的手表的进口和分拨。斯沃琪集团是全球著名的钟表制造商和销售商(在瑞士约有157家工厂),拥有宝玑 Breguet、海瑞温斯顿Harry Winston、宝珀Blancpain、格拉苏蒂原创Glashütte Original、雅克德罗Jaquet Droz、黎欧夏朵Léon Hatot、欧米茄Omega、浪琴Longines、雷达Rado、宇联Union Glashütte、天梭Tissot、宝曼Balmain、雪铁纳Certina、美度Mido、汉米尔顿Hamilton、斯沃琪Swatch、飞菲 Flik Flak等17个著名品牌,为雅典、都灵、北京、伦敦、里约和其他城市举办的奥运会提供计时器和数据处理。近十几年来,集团旗下各品牌分别在不同的消费层次获得了大家的认可和喜爱。
公司欢迎有梦想、有志向、有进取心,对生活、事业及他人充满热情的员工。公司对所有员工提供完善的薪资福利体系、平等的就业机会、全球化的工作环境和完善的培训体系、广阔的晋升和发展空间。
联系方式
- 公司地址:大兴机场
- 电话:18502830202