高级市场经理
屈臣氏个人用品商店有限公司
- 公司规模:10000人以上
- 公司性质:外资(欧美)
- 公司行业:批发/零售
职位信息
- 发布日期:2017-06-24
- 工作地点:广州
- 招聘人数:1人
- 工作经验:5-7年经验
- 学历要求:本科
- 职位月薪:1.5-2万/月
- 职位类别:采购经理
职位描述
职位描述:
Job PURPOSE
- Integrated marketing support to key categories such as strategic Cosmetic & new Category and to be famous for segments)
- Cosmetic & new category key segments and NPD/new brands short term and long term marketing strategic planning
Responsibilities:
- Lead, direct, and control all skincare marketing planning, communication and supplier activation to maximize the efficiency, timeliness, and cost effectiveness in order to support business growth
- Establish targets in areas such as Cosmetic & new category user base growth through higher and better communication content and approach by optimizing overall reach, consumer engagements, and readership
- Liaise with trading category team and work out promtion strategies and activities are integrated with other parts of the communication planning to operations and aligned with the overall business objectives.
- Lead, direct, evaluate, and develop professional and staff/team to ensure that the organization Cosmetic & new category category marketing strategy is implemented effectively, consistently, and according to established guidelines and budgets.
- Work closely with Trading Category for promotion calendar, and regular provide promotional marketing support such as alipay, wechat, bank and other merchant promotions, from Watsons’ user base (eco system) to mass and targeted communication socially and digitally
- Consciously and proactively seek new opportunity with strategic key suppliers by leveraging supplier resources and maximize the output
- Constantly well-understanding core consumer insight and needs as well as rapid competition and market change, not only limit to China but also global and international trend.
- Giving guidance to regional/market marketing and aligned with same goal to grow core category and user base
- Other tasks which are assigned by company.
Requirements:
? A minimum of 8 years on marketing related experience, including various brand/trade marketing/promotion management, FMCG/Luxury/premium industries or physical and online retailer management experience is a plus
? Bachelor degree or above in Marketing\Communication or Business related
? Consumer centric and strong in strategic marketing planning, converting into business cases
? Ability to communicate effectively, both orally and in writing
? Ability to foster a cooperative work environment with team
? strong team leader experience and ideally the team members are over 10 persons in past job career
? Good command of written and spoken English
? Good presentation skill
? Demonstrate negotiation abilities and able to work under pressure
Subordinates: Around 1 or 2 people
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Job PURPOSE
- Integrated marketing support to key categories such as strategic Cosmetic & new Category and to be famous for segments)
- Cosmetic & new category key segments and NPD/new brands short term and long term marketing strategic planning
Responsibilities:
- Lead, direct, and control all skincare marketing planning, communication and supplier activation to maximize the efficiency, timeliness, and cost effectiveness in order to support business growth
- Establish targets in areas such as Cosmetic & new category user base growth through higher and better communication content and approach by optimizing overall reach, consumer engagements, and readership
- Liaise with trading category team and work out promtion strategies and activities are integrated with other parts of the communication planning to operations and aligned with the overall business objectives.
- Lead, direct, evaluate, and develop professional and staff/team to ensure that the organization Cosmetic & new category category marketing strategy is implemented effectively, consistently, and according to established guidelines and budgets.
- Work closely with Trading Category for promotion calendar, and regular provide promotional marketing support such as alipay, wechat, bank and other merchant promotions, from Watsons’ user base (eco system) to mass and targeted communication socially and digitally
- Consciously and proactively seek new opportunity with strategic key suppliers by leveraging supplier resources and maximize the output
- Constantly well-understanding core consumer insight and needs as well as rapid competition and market change, not only limit to China but also global and international trend.
- Giving guidance to regional/market marketing and aligned with same goal to grow core category and user base
- Other tasks which are assigned by company.
Requirements:
? A minimum of 8 years on marketing related experience, including various brand/trade marketing/promotion management, FMCG/Luxury/premium industries or physical and online retailer management experience is a plus
? Bachelor degree or above in Marketing\Communication or Business related
? Consumer centric and strong in strategic marketing planning, converting into business cases
? Ability to communicate effectively, both orally and in writing
? Ability to foster a cooperative work environment with team
? strong team leader experience and ideally the team members are over 10 persons in past job career
? Good command of written and spoken English
? Good presentation skill
? Demonstrate negotiation abilities and able to work under pressure
Subordinates: Around 1 or 2 people
职能类别: 采购经理
公司介绍
关于屈臣氏
屈臣氏为屈臣氏集团旗下一旗舰品牌,业务遍布14个亚洲及欧洲市场,经营超过7,800家店铺,其中超过1,500家提供专业药房服务。屈臣氏一直致力于通过为顾客提供个性化的咨询与建议,配以傲视同侪的多元化产品种类,令顾客每天都能LOOK GOOD, FEEL GREAT。
屈臣氏在中国内地490多个城市拥有超过4,000家店铺和逾6,500万名会员,是国内为大众所熟知的保健及美妆产品零售连锁店。屈臣氏在质量与创新方面建立了相当声誉,为顾客奉上令人惊喜不断和物超所值的购物环境,从而赢得顾客高度信赖。
关于屈臣氏集团
屈臣氏集团于1841年在香港创立,现已发展成全球知名的国际保健美容零售商,在27个市场经营超过15,800家商店。每年,超过五十三亿名顾客在我们全球12个零售品牌所开设的实体店铺以及电子商店上购物。
屈臣氏集团是跨国综合企业长江和记实业有限公司的成员。长江和记业务遍及超过五十个国家及地区,经营港口及相关服务、零售、基建、能源以及电讯等五项核心业务。
有关屈臣氏集团及旗下品牌资料,详情请浏览www.aswatson.com。
About Watsons
Watsons is Asia’s leading health and beauty retailer, currently operating over 7,800 stores and more than 1,500 pharmacies in 14 Asian and European markets. With years of experience and accomplishments, Watsons has long been outshining in the industry.
Watsons operates more than 4,000 stores in over 490 cities in Mainland China, with over 65 million members, making Watsons a well-known health & beauty retailer in China. Watsons has built its success and reputation on quality and innovation, offering enjoyable shopping environment and great value-for-money to its customers, winning the trust of the consumers.
As a dedicated brand in the health and beauty industry, Watsons provides customers with personalized advice and counseling on top of its wide product range, making customers LOOK GOOD, FEEL GREAT every day. Watsons is a well-received pharmacy/drugstore brand in Asia, and in Europe, it is also a widely recognized health and beauty retailer in Ukraine. With 30 years of experience in health and beauty industry in China, Watsons is committed to providing customers and the industry with more superior, professional and quality service.
Watsons is the flagship health and beauty brand of A.S. Watson Group. Please visit www.aswatson.com for more in-depth information about A.S. Watson Group and its brands.
About A.S. Watson Group
Established in Hong Kong in 1841, A.S. Watson Group is a world-renowned international health and beauty retailer in Asia and Europe with over 15,800 stores in 27 markets. Each year, over 5.3 billion customers and members shop with our 12 retail brands, both in stores and online.
A.S. Watson Group is also a member of the world-renowned multinational conglomerate CK Hutchison has five core businesses - ports and related services, retail, infrastructure, energy and telecommunications with operations in over 50 countries and regions.
Please visit www.aswatson.com for more in-depth information about A.S. Watson Group and its brands. You may also stay in touch with us via our digital presence (eCommerce, social media, mobile app & more).
屈臣氏为屈臣氏集团旗下一旗舰品牌,业务遍布14个亚洲及欧洲市场,经营超过7,800家店铺,其中超过1,500家提供专业药房服务。屈臣氏一直致力于通过为顾客提供个性化的咨询与建议,配以傲视同侪的多元化产品种类,令顾客每天都能LOOK GOOD, FEEL GREAT。
屈臣氏在中国内地490多个城市拥有超过4,000家店铺和逾6,500万名会员,是国内为大众所熟知的保健及美妆产品零售连锁店。屈臣氏在质量与创新方面建立了相当声誉,为顾客奉上令人惊喜不断和物超所值的购物环境,从而赢得顾客高度信赖。
关于屈臣氏集团
屈臣氏集团于1841年在香港创立,现已发展成全球知名的国际保健美容零售商,在27个市场经营超过15,800家商店。每年,超过五十三亿名顾客在我们全球12个零售品牌所开设的实体店铺以及电子商店上购物。
屈臣氏集团是跨国综合企业长江和记实业有限公司的成员。长江和记业务遍及超过五十个国家及地区,经营港口及相关服务、零售、基建、能源以及电讯等五项核心业务。
有关屈臣氏集团及旗下品牌资料,详情请浏览www.aswatson.com。
About Watsons
Watsons is Asia’s leading health and beauty retailer, currently operating over 7,800 stores and more than 1,500 pharmacies in 14 Asian and European markets. With years of experience and accomplishments, Watsons has long been outshining in the industry.
Watsons operates more than 4,000 stores in over 490 cities in Mainland China, with over 65 million members, making Watsons a well-known health & beauty retailer in China. Watsons has built its success and reputation on quality and innovation, offering enjoyable shopping environment and great value-for-money to its customers, winning the trust of the consumers.
As a dedicated brand in the health and beauty industry, Watsons provides customers with personalized advice and counseling on top of its wide product range, making customers LOOK GOOD, FEEL GREAT every day. Watsons is a well-received pharmacy/drugstore brand in Asia, and in Europe, it is also a widely recognized health and beauty retailer in Ukraine. With 30 years of experience in health and beauty industry in China, Watsons is committed to providing customers and the industry with more superior, professional and quality service.
Watsons is the flagship health and beauty brand of A.S. Watson Group. Please visit www.aswatson.com for more in-depth information about A.S. Watson Group and its brands.
About A.S. Watson Group
Established in Hong Kong in 1841, A.S. Watson Group is a world-renowned international health and beauty retailer in Asia and Europe with over 15,800 stores in 27 markets. Each year, over 5.3 billion customers and members shop with our 12 retail brands, both in stores and online.
A.S. Watson Group is also a member of the world-renowned multinational conglomerate CK Hutchison has five core businesses - ports and related services, retail, infrastructure, energy and telecommunications with operations in over 50 countries and regions.
Please visit www.aswatson.com for more in-depth information about A.S. Watson Group and its brands. You may also stay in touch with us via our digital presence (eCommerce, social media, mobile app & more).
联系方式
- 公司地址:广东省广州市越秀区东风东路761号丽丰中心18楼 (邮编:510600)