北京招聘

职位描述：
Job Duties
? To assist in planning and implementation of branding projects, marketing & communications strategy for product launches and ad hoc campaigns in all sales channels in China market
? To coordinate and align with all sales channels to generate sales promotional activities to support sales across the distribution in China.
? To work with the digital agency for social media management and maintenance including post content creation, fan acquisition and engagement campaigns
? To draft press release, sales promotion activation write-up, campaign promotional messages and other marketing collaterals copywriting
? To liaison and sustain close relationship with press, bloggers, influencers, KOLs and PR agency
? To work closely with the China Visual Merchandiser for developing and/adapting all relevant VM and communication assets to the brand and how to apply to all sales channels in China
? To explore and work with different external parties for joint promotion or collaboration opportunities based on guidelines provided from headquarters and regional office
? To liaison with shopping mall landlords on planning and execution of in-mall promotion and communication of brand projects, ad hoc campaigns or key product launch activities
? To prepare evaluation reports for measurement of all online and offline (including official social media platforms) initiatives’ effectiveness, KPI and ROI
Requirement
? University graduate in Marketing, Communications, Business Administration or related disciplines
? At least 5 years of solid marketing experience, ideally with exposure in digital marketing
? Proficiency in Microsoft Office, Excel, PowerPoint and Chinese typing
? Multi-tasking, creative, proactive and independent with strong interpersonal skills
? Well versed and strong passion for social media platforms
? Good story-telling skills and content generation and management
? Good command of spoken and writing in English and Chinese.
? Wiling to travel 举报 分享

Moleskine is a brand that identifies a family of notebooks, diaries, and city guides: flexible and brilliantly simple tools for use both in everyday and extraordinary circumstances, ultimately becoming an integral part of one's personality.

Moleskine was created as a brand in 1997, bringing back to life the legendary notebook used by artists and thinkers over the past two century: among them Vincent van Gogh, Pablo Picasso, Ernest Hemingway, and Bruce Chatwin. A trusted and handy travel companion, the nameless black notebook held invaluable sketches, notes, stories, and ideas that would one day become famous paintings or the pages of beloved books.

Today, Moleskine notebooks are trusted companions to the creative professions and the imagination of our own times: they have become a symbol of latter-day nomadism, and they are intimately tied to the digital world through a network of websites, blogs, online groups, and virtual archives.

Moleskine 品牌所象征的，是一个源远流长的笔记本、日志和城市指南的世家。这个灵活而简单的卓越沟通工具，可供日常或特别场合使用，渐渐融合为使用者独特个性的重要一环。

在1997年，Moleskine品牌正式成立，令这本曾于过去两个世纪深受文森特．梵高、巴布罗．毕加索、欧尼斯特．海明威及布鲁斯．查特文等艺术家及思想家喜爱的传奇笔记本得以重生。在过往，大量无价的手稿、笔记、计划和构思在升华成为名画及名著前，都曾被收藏在这本小小的笔记本中，成为艺术家最可靠的袖珍旅游伴侣。

时至今日，Moleskine笔记本是创意专业人士最忠实可靠的伴侣，同时亦是我们对当今世代的一种想象：它代表着一种现代的游牧概念，透过网站、网志、网上社群及虚拟资料库，与数码世界紧密接轨。