北京招聘

职位描述：
JOB PURPOSE:
1) Develop, optimize and implement country-wide marketing strategy, plan and mix for company products
2) Collaborate with local marketing and sales on strategy / tactics for product
3) Liaise company Western counterparts marketing team and domestic distribution partners
KEY ACCOUNTABILITIES:
Product portfolio
  Develop strategies for the products, set objectives and propose budget
  Long Range Plan (LRP) (5years)
  Marketing Plan (Annual)
  Production Plan Reporting (Annual with monthly update)
  Implement, Monitor and control the marketing plan to modify / adapt the marketing mix of activities to achieve sales objectives
  KOL development and management
  Set-up the Sales force training of product
   Responsibility of A&P
Management / co-ordination
   Develop and implement marketing plans and take actions accordingly
   Gain understanding and endorsement of marketing plan from company Western and domestic licensors or partners
   Manage the budget within agreed limits
   Involve medical marketing, marketing research, sales, regulatory affairs, manufacturing and external agencies in the development of products strategies and implementation
  Make sure the sales forces reps get optimal product and environment knowledge.
  Collaborate with local marketing and sales
Market Intelligence
  Lead and coordinate in-depth local market research and maintain up-to-date competitive and health care environment knowledge
  Keep abreast key opinion leaders' practice trend and thoughts
  Planning and implementation of marketing strategy for the respective products 举报 分享

北海康成（北京）医药科技有限公司正式成立于2012年6月，总部设立在中关村望京科技创业园区内。
北海康成致力于解决满足“三个需求”，即满足中国患者对高效药物的需求、中国药企关键技术、产品更新换代的需求、发达国家中小生物制药企业进入中国市场的需求。
北海康成通过技术转让、吸收和再创新对接世界最大的生命高科技医药产品线与全球增长最快、潜力最大的应用市场。公司引进、研发、上市的重点是中国和亚洲市场所急需的特效药物。北海康成已经与欧美创新型生物制药公司、研究机构开展多个抗癌药物领域的技术合作。公司注重临床后期新药开发，有针对性地获取尖端的或国内新药研发所急需的制剂和生产工艺方面的成果，通过再创新和技术转化研发上市拥有自主知识产权的医药产品。