北京招聘

职位描述：
Social Media Executive

Company
Our client is a digital communication and marketing agency servicing prestige and premium brands in China. The company offers strategic consulting to board level executives as well as digital activation services, specializing in social media management, search and media display advertising, and content production.
Since its creation, numerous companies have appointed the brand as their partner agency, including prestigious brands and groups such as Kering, Richemont, LVMH, PUIG, Boucheron, Dior, Lane Crawford, ASC Fine Wines, L’Oréal, Mango, Ermenegildo Zegna, Galeries Lafayette and AXA.


Job title: Social Media Executive
Type: full time
Experience required: mid-junior level
Reporting line: Account Manager

Responsibility
For its Shanghai office, our client is looking for a Social Media Executive.
This person will manage social media accounts such as Weibo, Weixin, Youku and others social media platforms for clients in fashion, beauty and luxury industry.
The candidate needs to have up-to-date knowledge of the social media ecosystem and trends.
The candidate will also support strategic social media plans and execute daily social media engagement: creative copywriting (in mandarin), strong relationships with influencers and social media campaigns.
The candidate will be responsible for deploying long-term social media strategies and tracking social media interactions.
Passion for blogging, twitting and interacting with influencers and media is essential.

? Working with social media team to create strong concepts and strategies for social media platforms: Sina weibo, Weixin, Youku, Douban…
? Be master owner of content calendar across all owned client social platforms.
? Conducting timely reviews of content optimization with client (weekly, monthly) and adherence to community guidelines. And share learning with editorial team and program stakeholders.
? Have deep knowledge, and proven track record in managing KOLs (paid and organic),
? Analyze user behavior for client sectors and recommend strategic and creative approaches that will work with those audiences

Requirement
? Native Chinese with excellent English
? Creative mind
? Prior experience in social media required, either at an agency or on the client side
? Knowledge of social media marketing tools
? Bachelor's Degree in Marketing, Communications, Journalism, PR or equivalent

Please send your resume to: sh-recruitment@ccifc.org 举报 分享

中国法国工商会于 1992 年在北京成立, 是根据中国法律成立的非营利性社会团体, 是在华法国企业的联合会。