北京招聘

职位描述：

1、根据商场需求制定和执行数字整合营销策划方案，包括但不限于互联网营销、社会化媒体营销、微信营销等；
2、擅长与其它部门沟通，跨部门协作，制作、策划、跟进、督导百货业门店营销方案
3、综合分析客户网络营销现状，选择匹配的数字营销方式和渠道；
4、紧跟数字营销趋势，建立并不断更新维护数字营销解决方案。
任职要求：
1、广告策划、市场营销或相关专业本科以上学历，1年以上营销策划经验；
2、清晰的逻辑思辨能力、良好的数据与竞争对手分析能力和出色的表达能力；
3、接触过跨行业客户，理解各类客户的需求以及网络实现手段；
4、能够快速根据客户的行业及产品特征，提出适合的数字营销策略；
5、了解各类数字营销解决方案，熟悉EPR营销、社会化媒体营销、微信营销；
6、具有互联网广告公司、互动营销公司、网络品牌传播工作经验者优先考虑。 举报 分享

天虹商场股份有限公司（股票简称：天虹商场，股票代码：002419）是中外合资的连锁零售企业，其控股股东是中国航空工业集团下属的中国航空技术国际控股有限公司。
    1984年成立以来，通过人本、科学的管理，专业、高效的运营，公司取得了卓越的业绩，已连续多年入围中国连锁百强企业。公司根据目标顾客需求的不同，以百货店、大型购物中心、便利店的实体零售业态，打造以“亲和、信赖、享受生活”为核心价值的品牌，旗下拥有“天虹”、“君尚”两大零售品牌。至今，天虹品牌在北京、广东、福建、江西、湖南、江苏、浙江、四川等省市开设了62家直营分店及以特许经营方式管理1家分店，君尚品牌在深圳、东莞、惠州共开设了3家直营分店；天虹微喔便利店在深圳、厦门、南昌等地共开设了30家直营分店，1家加盟店；拥有万店通便利店百余家；天虹跨境电商体验店在深圳、东莞、惠州、厦门、福州、成都、长沙、株洲、吉安、赣州、杭州、苏州等地开店27家。
    公司在行业内率先突破传统百货购物模式，从实体店走向线上线下融合的全渠道，率先打造出全国拥有“自定义菜单”的零售微信服务号“天虹”，随后逐步创新，现已形成实体店、PC网店、移动端（天虹微信、天虹微品、虹领巾）的全渠道零售生活平台。
天虹将始终坚持“有效益扩张”和“可持续发展”的原则，立志将公司塑造成全国一流的零售企业，与顾客分享生活之美。
联系方式：
电话：010-56329975/56329820
电邮:huangjzh@rainbowcn.com

    Rainbow Department Store Co., Ltd. (Stock abbreviation: Rainbow Department Store/Stock code: 002419) is a Sino-foreign retail business. Its dominant stockholder is AVIC International Co., Ltd. under Aviation Industry Corporation of China.
    Since its establishment in 1984, Rainbow Department Store has achieved remarkable results on the strength of people-oriented and scientific management as well as professional and efficient operation, and has been listed as one of the top 100 chain businesses in China for 14 consecutive years. With the core value of “affinity, good faith and comfortable life”, its two retailing brands “Rainbow” and “Dreams-on” were established in the form of department store, large shopping mall and convenience store based on the needs of target customers. By the end of December 2014, the brand of Rainbow has established 62 direct-sale stores and 1 franchised store in the provinces and cities across China, including Beijing, Guangdong, Fujian, Jiangxi, Hunan, Jiangsu, Zhejiang and Sichuan, while the brand of Dreams-on has established 3 direct-sale stores in Shenzhen, Dongguan and Huizhou; There are 30 Rainbow OTO convenience stores in Shenzhen, Xiamen ,Nanchang; one frenchise store in Shenzhen; and more than one hundred Q-mart convenience stores across the country.
    Rainbow Department Store is a pioneer in breaking the traditional shopping mode in the industry by creating an OTO channel and the first retailor WeChat ID (Rainbow) with “custom menu”. Its efforts of continuous innovation has made its omni-channel retail platform comprised of physical stores, PC stores and mobile terminals (WeChat, WeChat store, and WeChat product) become reality.
Rainbow Department Store has always adhered to the principle of “effective expansion” and “sustainable development”, and devoted to its development into a top domestic retailor and sharing the beauty of life with customers.
Contact us:
TEL:010-56329975/56329820
E-mail:huangjzh@rainbowcn.com