公关经理
北京路特斯汽车销售有限公司
- 公司规模：50-150人
- 公司性质：外资(非欧美)
- 公司行业：汽车及零配件
职位信息
- 发布日期：2012-08-31
- 工作地点：北京-朝阳区
- 招聘人数：若干
- 工作经验：五年以上
- 学历要求：本科
- 语言要求：英语
- 职位类别：公关经理 公关主管
职位描述
岗位职责 Responsibilities:
PR Plan and implements
? A PR plan consistent at all levels with Lotus brand values and image
? PR activities and PR events and in cooperation with Marketing, new product launch and all the activities where media are involved
? Dealers PR events to ensure the allignement on brand value and image
? Analyze results and take improvement actions if necessary
PR management
? Proactive media communications & media relationship management
? Collect information related to the competitor’s PR activities
? Update the headquarter on the plan and the results
? Brand promotion&launch marketing activities; coordinate all advertising for the company
? Share the corporate messages internally to make sure one-voice communication
? Supervise the agencies for project execution, providing proper guidance and necessary support
? Manage the media's relations for better corporate image in the media
汇报对象 Reporting to:
Public Director
任职资格 Requirements:
? Excellent English Skills is A Must
? 3 ~ 5 years of marketing and brand development experience, with 3 years in the automotive industry
? Knowledge of advertising, press releases, PR, marketing event planning and implementation
? Excellent communication skills
? Strong planning and analytical organization skills
? Teamwork with internal departments, smooth communication with purchasing and finance
PR Plan and implements
? A PR plan consistent at all levels with Lotus brand values and image
? PR activities and PR events and in cooperation with Marketing, new product launch and all the activities where media are involved
? Dealers PR events to ensure the allignement on brand value and image
? Analyze results and take improvement actions if necessary
PR management
? Proactive media communications & media relationship management
? Collect information related to the competitor’s PR activities
? Update the headquarter on the plan and the results
? Brand promotion&launch marketing activities; coordinate all advertising for the company
? Share the corporate messages internally to make sure one-voice communication
? Supervise the agencies for project execution, providing proper guidance and necessary support
? Manage the media's relations for better corporate image in the media
汇报对象 Reporting to:
Public Director
任职资格 Requirements:
? Excellent English Skills is A Must
? 3 ~ 5 years of marketing and brand development experience, with 3 years in the automotive industry
? Knowledge of advertising, press releases, PR, marketing event planning and implementation
? Excellent communication skills
? Strong planning and analytical organization skills
? Teamwork with internal departments, smooth communication with purchasing and finance
公司介绍
北京路特斯汽车销售有限公司（以下简称“公司”）是一家以进口以及销售世界豪华车品牌为主的汽车销售服务公司。公司集合了豪华车行业中最好的专业团队，拥有强大的资金支持以及卓远的市场远见。
公司现在是英国Lotus Cars Ltd.在中国的唯一总经销商。成立于1952年的Lotus Cars总部位于英国Norfolk，是世界上著名的运动汽车生产厂家。生产的一系列极具动感而造型优雅的竞技跑车。2011年新的路特斯-雷诺车队回归F1,并登上墨尔本及吉隆坡两个分站赛的领奖台，标志着路特斯回归竞技本源，全球范围的伟大复兴。2011年6月，Lotus正式登陆中国市场，其中文官方名称为“路特斯”。
公司现在是英国Lotus Cars Ltd.在中国的唯一总经销商。成立于1952年的Lotus Cars总部位于英国Norfolk，是世界上著名的运动汽车生产厂家。生产的一系列极具动感而造型优雅的竞技跑车。2011年新的路特斯-雷诺车队回归F1,并登上墨尔本及吉隆坡两个分站赛的领奖台，标志着路特斯回归竞技本源，全球范围的伟大复兴。2011年6月，Lotus正式登陆中国市场，其中文官方名称为“路特斯”。