北京招聘

职位描述：
Job Summary
Directly reporting to the Trading Manager, the Mobile Trader Senior is directly responsible for media buying operations for her/his client portfolio.

S/He will actively participate in the development of the activity of Mobext with local clients & major Mobile partners.
S/He will be responsible for:
- the delivery of mobile media trading for a portfolio of clients and to the development and implementation of consulting services.
- overseeing mobile campaigns, the customer satisfaction and the ability to take advantage of the offer Mobext for the success of their strategic objectives.

Main Responsibilities
？ Campaign optimization
o Daily campaign pacing adjustments to deliver campaign budgets and ordered units
o Daily campaign optimizations using BI (Business Intelligence) tools and Excel based data analysis.
o Weekly analysis of top performing domains
o Minimum weekly analysis of 3rd party statistics

？ Reporting
o Daily reporting updates for Trading Managers
o Weekly reports to agency partners
o Weekly report of management statistics for their campaigns (performance, pacing etc.)
o Ad hoc reporting requested by Trading Managers
o Familiarity with mobile trading platforms

？ Career Development
o Develop an understating of A/B and split testing methodologies
o Deploy testing methodologies on campaigns under the direction of Trading Managers
o Actively take part in new product testing and implementation; proactively feedback to Trading Managers and Local Head.
o Develop an understanding of the wider programmatic ecosystem and the modern media agency

？ Key Competencies
? 4+ year of experience in media trading
? Good knowledge of digital advertising landscape ; specifically in mobile / RTB areas
? Experience in delivery for major brands in terms of media planning/buying
? Good understanding of the operational process of running media trading operations
? Highly numerate and comfortable with data processing and interpretation
? Interested in technology and mobile platforms
? A keen problem solver
? An understanding of online delivery technology, especially marketing technology (e.g. cookies, adservers, etc.)
? Strong knowledge of Microsoft office (Word, Excel, Powerpoint)
? Excellent organizational, project management skills with the ability to work under tight timelines
? Excellent verbal and written communication skills for effective communication and presentation to stakeholders, including management, marketing, creative, production, local agencies and outside vendors
? Good attention to detail and process oriented
? Strong work ethic, self-motivated and able to take initiative 举报 分享

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