北京招聘

Reports to: Press Manager



General Role:



Assist Press Manager to manage and execute media communication programs and PR events in China.



Major Responsibilities:


Media Communication:


- Develop and maintain daily media contacts and update media list in regularly basis

- Evaluate new media profile and define key titles annually

- Build close connection with key press contacts to secure maximum coverage

- Lead and execute media communication programs according to annual calendar

- Handle daily media enquiries and responses

- Manage crisis and emergencies with well developing key messages and talking points



Media Monitoring:



- Manage clipping house and social media agency to do daily monitoring with results analysis

- Collect competitors' initiatives in China on monthly basis

- Prepare monthly/quarterly clipping report



Press Loan:



- Coordinate inventory for seasonal collection and update press sample list

- Develop and maintain effective press loan schedule

- Pitch press shooting and cover story opportunity to maximize coverage results



Press Materials:



- Develop and translate press materials for press campaign and PR events

- Manage press kits library and press kits stock

- Work with printing house to do quality control for printed materials



Press Events:



- Lead PR/Event agencies to implement press activities & PR events:

o Prepare brief materials, event proposal, and post event report;

o Develop event check list, working schedule, job allocation and media list;

o Support internal administration procedure on PO application;

o Invitation letter delivery and RSVP follow up;

o Interview management;

o Third-party liaison;

o Logistics management

- Have strong team work spirit, and establish effective working relationships with all team members, and other departments

- Assist Press Manager to monitor the budget and spending breakdown

Requirements:
- University degree or above, preferably in PR/ Communications/Marketing related discipline

- 5-7 years Press/PR experience in multinational company or leading PR agencies

- Excellent presentation and organizational skills

- Strong communication, negotiation and interpersonal skill

- Result oriented, analytical and problem solve skill are required

- Team player, with the confidence to take the lead and guide other departments when necessary

- With proficient command of English in both oral & written (French will be a plus)

- Creative, strategic thinking, and resourceful

- Presentable with good fashion sense

公司地址：上海市淮海中路283号香港广场29楼
邮政编码： 200021

A creator, artisan and seller of high-quality objects since 1837, Hermès is an independent, family-owned French house that employs more than 14,000 people worldwide.
Driven by its permanent entrepreneurial spirit and consistently high standards, Hermès cultivates the freedom and autonomy of each individual through responsible management.
The company perpetuates the transmission of exceptional know-how through strong territorial presence that respects people and nature, a source of exceptional materials.
Fifteen artisanal métiers nurture the creativity of the house, whose collections are presented in over 300 stores around the world.
爱马仕始于1837年，是一家忠于传统手工艺并集创作、手工制作与销售于一体的法国家族企业，如今在全球雇佣超过14,000名员工。秉持可持续发展和精益求精的精神，爱马仕以其有效的管理制度，培养出每位员工独立自主的工作方式。将以人为本和重视资源的理念深入到方方面面，爱马仕对品质的坚持和其精湛工艺，也得以代代延续和传承。十五种部类都满载爱马仕的无限创造力，并被呈现在全球300多家专卖店中。