Windows and In-Store Art Director
上海信领人才咨询有限公司
- 公司规模：少于50人
- 公司性质：民营公司
- 公司行业：专业服务(咨询、人力资源、财会)
职位信息
- 发布日期：2012-08-23
- 工作地点：上海
- 招聘人数：1
- 工作经验：十年以上
- 学历要求：本科
- 语言要求：英语熟练
- 职位类别：平面设计总监
职位描述
Position: Windows and In-Store Art Director
Report to: Senior Director, Marketing
Location: Shanghai
GENERAL SUMMARY:
? The Art Director of Windows and In-store will be responsible for concepting and delivering the development of creative which shapes the overall store experience for Client in China and Hong Kong, for all sub-brands.
? Responsible for ensuring that the Creative Design for the stores successfully delivers against the brand positioning for each sub-brand.
? Responsible for interpreting the brand's marketing strategies into clear, consistent creative direction that delivers exceptional results against the brand's seasonal objectives.
? Responsible for the development for all windows and in-store marketing needs as well as other Marketing collateral and asset needs (e.g. Look books, showroom experience etc).
? Responsible for ensuring the seasonal window and in-store messages reflect the brand positioning, brand aesthetic and brand attitude for each sub-brand, while driving sales and traffic results.
? Responsible for managing the Creative Services team to ensure timely execution that is up to brand quality standards for every season.
? Manage the windows and in-store budget in partnership with the Senior Director, Marketing.
?
Work with the Senior Director, Marketing, Store Design, Visual Merchandising to develop a tiering system and the Creative expression for each grouping.
? Responsible for understanding the promotional cadence and plans to aid in the development of creative assets needed to support them.
? Responsible for working with the domestic Marketing and Creative Services team, Real Estate team, Store Design and Construction to aid in the windows and in-store development and execution for new stores.
? Required to understand the target customer in China and Hong Kong, and have the ability to discern what types of communication relevant and motivating to them, while balancing the brand positioning and presentation with the needs of the local market.
? Given the start-up nature of this project, there will be a high degree of process development and forging of new ground.
ESSENTIAL DUTIES & RESPONSIBILITIES:
? Deliver compelling windows and in-store creative for Brand in China and Hong Kong
? Concept and design window messages, ensuring all stories support he brand's objectives and business strategies
? Deliver creative solutions that support the brand positioning, brand platform and drives sales/traffic
? Create an overall in-store experience that can include paint, propping imagery, signage etc
? Ensure window and in-store creative execution that meets brand quality standards and is consistent in execution and in line with brand strategies
? Ensure that windows and in-store creative executions support seasonal strategies
? Concept and design store collateral that may include packaging, look books etc
? Partners with VM to create a cohesive store experience between product presentation and creative presentation (graphics, imagery and props)
? Works with Global Marketing to ensure that global brand positioning, objectives and strategies are met in a manner that is most appropriate for the target customer in China
? Responsible for understanding the target customer in China and Hong Kong and translating this customer in briefs for internal and external partners.
? Deliver Creative Designs for Marketing Collateral and Initiatives
? Deliver creative designs for Marketing collateral such as look books, catalogs, shopping bags, bouncebacks, promotional material, signage etc
? Oversee seasonal press event creative direction that can include invitation, press kit and staging direction
? Manage Creative team
? Manage Creative services team, and helps to allocate workload
? Directly responsible for managing the budget and managing the accounts payable process for windows and in-store including developing of purchase orders, working with creative services, agencies and internal finance to ensure payment on timely basis.
QUALIFICATIONS:
? Required knowledge, skills & abilities:
? Strong Creative Vision and accomplished portfolio
? Ability to create and innovate - finding new ways to bring the brand to life
? An expressed understanding of client and its sub-brands including the aesthetic
? Strategic nature, ability to drive results creatively and in line with business objectives
? Influence: Ability to deal confidently with multiple partners both in-country and globally
? Broad knowledge of competitive retailers and designers
? Communication: Strong oral and written communication skills in Chinese and English
? Exceptional eye for detail
? Success in leading teams to execute under tight timelines
? Excellent leadership, collaboration and influencing skills
? Highly flexible and adapts well to a rapidly changing environment
? Ability to manage and direct multiple projects
? Strong leadership skills
? Strong ability to collaborate cross functionally
? Cultural: An ability to interact with people in different cultures in a way that promotes understanding, and is respectful and effective.
? Passion: For Retail!
? Minimum Education Level
? Bachelors degree or equivalent experience
? Experience Required: Minimum 5-10 years experience in Retail Studio or Advertising that includes:
? Experience concepting and designing window presentations for fashion, retail, or entertainment
? Experience concepting and creating in-store experience
? Experience designing and concepting and developing collateral (look books, catalogs, direct mail, packaging etc)
Report to: Senior Director, Marketing
Location: Shanghai
GENERAL SUMMARY:
? The Art Director of Windows and In-store will be responsible for concepting and delivering the development of creative which shapes the overall store experience for Client in China and Hong Kong, for all sub-brands.
? Responsible for ensuring that the Creative Design for the stores successfully delivers against the brand positioning for each sub-brand.
? Responsible for interpreting the brand's marketing strategies into clear, consistent creative direction that delivers exceptional results against the brand's seasonal objectives.
? Responsible for the development for all windows and in-store marketing needs as well as other Marketing collateral and asset needs (e.g. Look books, showroom experience etc).
? Responsible for ensuring the seasonal window and in-store messages reflect the brand positioning, brand aesthetic and brand attitude for each sub-brand, while driving sales and traffic results.
? Responsible for managing the Creative Services team to ensure timely execution that is up to brand quality standards for every season.
? Manage the windows and in-store budget in partnership with the Senior Director, Marketing.
?
Work with the Senior Director, Marketing, Store Design, Visual Merchandising to develop a tiering system and the Creative expression for each grouping.
? Responsible for understanding the promotional cadence and plans to aid in the development of creative assets needed to support them.
? Responsible for working with the domestic Marketing and Creative Services team, Real Estate team, Store Design and Construction to aid in the windows and in-store development and execution for new stores.
? Required to understand the target customer in China and Hong Kong, and have the ability to discern what types of communication relevant and motivating to them, while balancing the brand positioning and presentation with the needs of the local market.
? Given the start-up nature of this project, there will be a high degree of process development and forging of new ground.
ESSENTIAL DUTIES & RESPONSIBILITIES:
? Deliver compelling windows and in-store creative for Brand in China and Hong Kong
? Concept and design window messages, ensuring all stories support he brand's objectives and business strategies
? Deliver creative solutions that support the brand positioning, brand platform and drives sales/traffic
? Create an overall in-store experience that can include paint, propping imagery, signage etc
? Ensure window and in-store creative execution that meets brand quality standards and is consistent in execution and in line with brand strategies
? Ensure that windows and in-store creative executions support seasonal strategies
? Concept and design store collateral that may include packaging, look books etc
? Partners with VM to create a cohesive store experience between product presentation and creative presentation (graphics, imagery and props)
? Works with Global Marketing to ensure that global brand positioning, objectives and strategies are met in a manner that is most appropriate for the target customer in China
? Responsible for understanding the target customer in China and Hong Kong and translating this customer in briefs for internal and external partners.
? Deliver Creative Designs for Marketing Collateral and Initiatives
? Deliver creative designs for Marketing collateral such as look books, catalogs, shopping bags, bouncebacks, promotional material, signage etc
? Oversee seasonal press event creative direction that can include invitation, press kit and staging direction
? Manage Creative team
? Manage Creative services team, and helps to allocate workload
? Directly responsible for managing the budget and managing the accounts payable process for windows and in-store including developing of purchase orders, working with creative services, agencies and internal finance to ensure payment on timely basis.
QUALIFICATIONS:
? Required knowledge, skills & abilities:
? Strong Creative Vision and accomplished portfolio
? Ability to create and innovate - finding new ways to bring the brand to life
? An expressed understanding of client and its sub-brands including the aesthetic
? Strategic nature, ability to drive results creatively and in line with business objectives
? Influence: Ability to deal confidently with multiple partners both in-country and globally
? Broad knowledge of competitive retailers and designers
? Communication: Strong oral and written communication skills in Chinese and English
? Exceptional eye for detail
? Success in leading teams to execute under tight timelines
? Excellent leadership, collaboration and influencing skills
? Highly flexible and adapts well to a rapidly changing environment
? Ability to manage and direct multiple projects
? Strong leadership skills
? Strong ability to collaborate cross functionally
? Cultural: An ability to interact with people in different cultures in a way that promotes understanding, and is respectful and effective.
? Passion: For Retail!
? Minimum Education Level
? Bachelors degree or equivalent experience
? Experience Required: Minimum 5-10 years experience in Retail Studio or Advertising that includes:
? Experience concepting and designing window presentations for fashion, retail, or entertainment
? Experience concepting and creating in-store experience
? Experience designing and concepting and developing collateral (look books, catalogs, direct mail, packaging etc)
公司介绍
Collars Consultants is a professional Executive Search firm with a team of experienced search consultants aiming to raise the standards of the executive search profession in China. Our clients are ranging from start-ups to Fortune 500 companies; improve their business by utilizing our service to find the best qualified talents. Our candidates find exciting and rewarding jobs. And we have the opportunity to work with interesting people.
联系方式
- 公司地址：上班地址：北京市