北京 [切换城市] 北京招聘北京市场/营销招聘北京市场/营销/拓展主管招聘

Marketing Manager

上海北欧风情贸易有限公司

  • 公司规模:50-150人
  • 公司性质:外资(欧美)
  • 公司行业:家具/家电/玩具/礼品  批发/零售

职位信息

  • 发布日期:2017-02-08
  • 工作地点:上海-长宁区
  • 招聘人数:若干人
  • 工作经验:5-7年经验
  • 学历要求:本科
  • 语言要求:英语 熟练
  • 职位类别:市场/营销/拓展主管  

职位描述

职位描述:
Mission 任务

One important job will be to lead the marketing team to achieve BoConcept sales and brand image. You will work closely with your team within marketing, sales department and the general manager on how to increase traffic into our stores. Part of the marketing strategy are going to be branding,event,online presence and PR.

Main Responsibilities 主要职责

- Plan and execute branding program through innovative and low cost initiatives.
- Initiate in-store cross-over events to create traffic to stores.
- In store marketing implementation either for own store and for franchisee.
- Develop and coordinate promotion and VIP activities with sales team.
- In charge of CRM program with target ensure of optimization sales promotion, customer acquisition and retention.
- Administer online marketing campaign through proper coordination with management and outside agencies.
- Manage all online SEM, SEO, events, affiliate programs, social media, professional associations and other organizations to generate traffic to the website.
- Process oriented, to structure of how to organize and work with our customer information.

Experience/Education Required 任职资格

- +5 year strong retail marketing experience.
- Updated and well educated in CRM and Online marketing.
- Can transfer ideas into reality with efficient execution.
- You encourage the Franchisee culture and structure but still keep on your creative, forward thinking and solution-oriented marketing hat.
- PR relation building with relevant magazines, bloggers etc.
- Very efficient execution.
- Good ability of filing management.
- Hands on personality.
- Analytical/process background.
- Customer segmentation experience,
- Collaboration skills.

Personal Characteristics个人特性

1. Good communication skills with fluent English and Mandarin
2. Strive in a busy environment where decisions both needs considerations, always apply speed work independently.
3. You have high ambitions for yourself and work with drive, and you know that your own and BoConcept’s success happens through teamwork.
4. Your social skills are on high alert and you present yourself with self-confidence but still staying emphatic.

职能类别: 市场/营销/拓展主管

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公司介绍

BoConcept /北欧风情

上海北欧风情贸易有限公司,是丹麦知名家具连锁品牌BoConcept?北欧风情?在中国的独家代理商。1995年1月25日,公司在上海开设了中国第一家BoConcept?北欧风情?专卖店。迄今为止,已在全国8个主要城市开设了15家专卖店,并持续快速发展。如今,“北欧风情”已经成为简约风格家具在中国的代名词。公司在销售产品的同时,也向中国消费者推荐和展示来自丹麦的都市化的生活方式。
BoConcept?北欧风情?,源自家具设计王国丹麦,在全球40多个国家拥有400多家品牌专卖店。专卖店遍及世界各地的主要城市包括伦敦、巴黎、哥本哈根、纽约、东京、柏林、北京、上海、马德里等。BoConcept?北欧风情?为都市人设计现代家具。所有家具、饰品都是为了呈现给热爱设计、充满活力并洞悉生活细节的客户。我们提供灵活的、人性化的和平易近人的设计。

联系方式

  • 公司地址:上班地址:凯旋路1010号C座4楼