Data & Tracking Manager
灵智精实广告有限公司上海分公司
- 公司规模:500-1000人
- 公司性质:合资(欧美)
- 公司行业:广告
职位信息
- 发布日期:2017-01-15
- 工作地点:上海
- 招聘人数:1人
- 工作经验:2年经验
- 学历要求:本科
- 语言要求:英语 熟练
- 职位月薪:1.5-2万/月
- 职位类别:市场分析/调研人员
职位描述
职位描述:
- Define tracking scope and reporting with client marketing team
- Lay down tracking blueprint, mechanism and output with client serving team internally
- Solving and capable to explain technical terms of tracking in plain language to internal subordinate as well as client.
- Ensure implementation of tracking plan with other team members and MO team and specialties involved
- Performance surveillance to ensure real time MO optimization
- Ability to create tag management and prepare client reports
- Managing 3rd party supplier relationship and keep revitalizing the latest tracking capacity in Chinese.
- Brings support to others Havas Media offices when needed in the APAC region
- Liaises with Havas Media global team to remain updated of best practices
Requirement:
(1) one to two years solid tracking experience over execution level, preferable at major tracking company background.
(2) fluent in Chinese and English. French is a plus.
(3) Curious and willing to learn, patient, detail and logic for data mining
(4) Knowing and able to hands on major tracking supplier's system, naming conversion set up and tools
(5) Knowledge capability on technical front to communicate with supplier's engineer and capacity to translate technical terms into easy understanding example.
(6) Master degree from IT or equivalent (Quality, economics...) is a plus, other background also accepted.
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- Define tracking scope and reporting with client marketing team
- Lay down tracking blueprint, mechanism and output with client serving team internally
- Solving and capable to explain technical terms of tracking in plain language to internal subordinate as well as client.
- Ensure implementation of tracking plan with other team members and MO team and specialties involved
- Performance surveillance to ensure real time MO optimization
- Ability to create tag management and prepare client reports
- Managing 3rd party supplier relationship and keep revitalizing the latest tracking capacity in Chinese.
- Brings support to others Havas Media offices when needed in the APAC region
- Liaises with Havas Media global team to remain updated of best practices
Requirement:
(1) one to two years solid tracking experience over execution level, preferable at major tracking company background.
(2) fluent in Chinese and English. French is a plus.
(3) Curious and willing to learn, patient, detail and logic for data mining
(4) Knowing and able to hands on major tracking supplier's system, naming conversion set up and tools
(5) Knowledge capability on technical front to communicate with supplier's engineer and capacity to translate technical terms into easy understanding example.
(6) Master degree from IT or equivalent (Quality, economics...) is a plus, other background also accepted.
职能类别: 市场分析/调研人员
公司介绍
全球***传播集团之一,于1835年创立于法国巴黎。在全球100多个国家和地区拥有20,000余名员工,专注于三大领域的全媒体传播与广告创意业务。
作为各个广告节的常客、上海广告行业的创新力量,HAVAS中国将持续倾听客户心声、挖掘目标受众需求,以杰出的创意作品,刷新客户品牌与企业形象,实现双赢;培育更多广告英杰,推动行业永续发展;通过广告创意达成有效传播,为品牌、商业和消费者打造非凡意义大不同, 提升行业标杆。
作为各个广告节的常客、上海广告行业的创新力量,HAVAS中国将持续倾听客户心声、挖掘目标受众需求,以杰出的创意作品,刷新客户品牌与企业形象,实现双赢;培育更多广告英杰,推动行业永续发展;通过广告创意达成有效传播,为品牌、商业和消费者打造非凡意义大不同, 提升行业标杆。
联系方式
- Email:Angell.zheng@havas.com
- 公司地址:永新大厦