北京招聘

职位描述：
As an Associate Director / Director of Red Bridge Communications you will be expected to undertake the following key responsibilities:

Client Services (75%)

? Direct day-to-day running of accounts with a focus on media relations, social media management, event management, and account management (WIPS, regular client updates etc.).
? Serve as strategic counsellor and agency contact for clients.
? Set strategy and develop annual plans for all accounts.
? Oversee day-to-day account program implementation to ensure client satisfaction. Provide a value-added approach to all issues and projects.
? Writing: working in conjunction with management, develop detailed strategic plans, media plans and ensure quality control of press materials drafted.
? Manage media/influencer briefings and events.
? Manage team: their workload, work quality, career development and performance reviews.
? Coordinate with partner agencies and suppliers to ensure coordinated approach.
? Ensure commercial viability of all accounts through ensuring appropriate budgeting, time management, timely invoicing and identifying opportunities for organic revenue growth.

Marketing & New Business Development (15%)

? Contribute to marketing and visibility-raising promotion activities on behalf of the Company. Such activities may include participation in various associations or groups, attending conferences or events, leading or participating in various industry forums etc.
? Work with management team to develop new business proposals and attend agency presentations.
? Stay on top of industry trends, as well as general business and economic trends. Synthesize and share relevant information with clients and associates as appropriate.
 

Planning/Administrative/Training (10%)

? Attend weekly Management meetings with business partners to undertake all agency planning.
? Assist the business partners in business planning, budget projection and proper management of top and bottom-line performance as related to the local market situation.
? Assist with team training and HR issues. Maximize utilization of team members through effective recruitment. Assist in setting employee goals, appraisals, development plans, etc.; work with Management in dealing with personnel matters.
? Work with the business partners to develop and implement company policies and procedures; reinforce Red Bridge Communications’ values and vision, ethics, culture and critical success factors.


Scope of the role:

? Run the retail and fashion team reporting directly Nicky Wang, Managing Partner
? Member of Management Team
? Core Clients: DFS, Value Retail Europe, Value Retail China, Lululemon, Revolve, Ted Baker, Forever21
? Annual Revenue under management: RMB6.6 million.
? Manage team of 11+ with three direct reports
? Scope of work: media relations, social community management, influencer management, digital campaigns, activation, performance marketing, new business.


Candidate Requirements:

? 12 years + agency and in-house experience
? China / Regional experience
? Mandarin speak (preferred)
? Fashion and / or retail core experience
? Strong media and KOLs relations
? Proven ability to deliver integrated campaigns – including social and digital experience
? Strong leadership capabilities - people management skills and experience building and nurturing teams
? Budget management experience 举报 分享

WE Red Bridge is an award-winning, integrated communications consultancy, born through the merging of two leading independent agencies who share a single common goal: to do things differently.

With a company culture founded on integrity, teamwork, creativity and entrepreneurial savvy, we work as business partners to our clients, to think ahead, not be afraid to challenge the status quo and deliver tangible business results.

With offices in Shanghai and Beijing, plus access to a network of offices in over 18 countries, WE Red Bridge provides clients in China with an alternative – a connected independent consultancy, local in its focus, creative in its approach and international in its thinking.
 
OUR STRENGTH
Providing integrated brand marketing, technology, corporate and healthcare sector expertise, our strength is working with first mover or challenger brands that are seeking to define or disrupt an industry category. Those brands that are leading the way through technological and social innovation, or the mavericks, our kindred spirits, who dare to challenge convention and do things differently.
 
OUR STRATEGIC CAPABILITY
Purposefully structured to give clients greater access to senior consultants and specialist advisors, WE Red Bridge combines the strategic discipline and international expertise of a networked agency, with the personal commitment, creativity and results driven approach of an independent boutique consultancy.
 
OUR CREATIVE DELIVERY
To do this we marry careful planning with compelling creativity to produce campaign ideas that can be amplified across traditional media, digital channels and via consumer activations to drive
tangible business results.
 
OUR CHARTER.
“Treat your colleagues as you expect to be treated, the office as if it were your home, your clients as if their job was yours, the media as your partners and your partners as your peers.”