Digital Director
华道佳(北京)广告有限公司
- 公司规模:150-500人
- 公司性质:外资(欧美)
- 公司行业:广告
职位信息
- 发布日期:2016-12-09
- 工作地点:上海-长宁区
- 招聘人数:1人
- 职位月薪:30000-39999/月
- 职位类别:广告客户总监/副总监
职位描述
职位描述:
Job description:
1. Develop the strategy of the Company’s digital business, lead digital projects; Build up the digital team
2. Support A/S Department to explore all potential business, clients and partnerships to drive new and existing business from a digital marketing perspective
3. Lead the digital team to provide to the client the most insightful, creative and comprehensive digital marketing solutions
4. Define, with Altavia Group’s chief digital officer the best digital strategy for Altavia China : defining the best offering for local market and the means to develop this offering through partnerships, external growth, trainings…
5. Lead projects aiming to develop new business models and offerings for Altavia China such as content production, client data and digital transformation consulting
6. Lead projects to reinforce Altavia China’s proximity with local and international start-up eco-systems such as the development or Altavia Shanghai’s startup accelerator and participation in the group’s strategic venture
7. Asses new digital marketing technologies, tools and techniques and regularly review for best fit for the business.
8. Provide the team and clients digital and market trends
Requirement:
1. Bachelor degree or above, preferably majoring in digital marketing, marketing, advertising and communication, e-Commerce, project management etc.
2. Rich experience in digital marketing and advertising, at least 5 years of experience in digital marketing and management. Communicate with high-end and high-level clients with long-term and evolving vision.
3. Deep insight into digital communication strategies and social media marketing. Good understanding of SEO/SEM, database management.
4. Rich experience in managing projects that integrate various online and offline marketing projects.
5. Good team player, excellent leadership and management skills, be able to handle multi-tasks and work under pressure.
6. Well organized with good time management and project management skills;rich experience in budget plan, project monitoring and control, ROI improvement. Rich experience and resources in working with 3rd party, e.g., agencies/partners.
7. Mindset of service-oriented and customer-centric with excellent English and Chinese communication & presentation capability and skills to evolve in an international company and team.
8. A strong entrepreneur and proactive mindset to initiate and lead transversal projects, a capability to work independently and to be self motivated.
举报
分享
Job description:
1. Develop the strategy of the Company’s digital business, lead digital projects; Build up the digital team
2. Support A/S Department to explore all potential business, clients and partnerships to drive new and existing business from a digital marketing perspective
3. Lead the digital team to provide to the client the most insightful, creative and comprehensive digital marketing solutions
4. Define, with Altavia Group’s chief digital officer the best digital strategy for Altavia China : defining the best offering for local market and the means to develop this offering through partnerships, external growth, trainings…
5. Lead projects aiming to develop new business models and offerings for Altavia China such as content production, client data and digital transformation consulting
6. Lead projects to reinforce Altavia China’s proximity with local and international start-up eco-systems such as the development or Altavia Shanghai’s startup accelerator and participation in the group’s strategic venture
7. Asses new digital marketing technologies, tools and techniques and regularly review for best fit for the business.
8. Provide the team and clients digital and market trends
Requirement:
1. Bachelor degree or above, preferably majoring in digital marketing, marketing, advertising and communication, e-Commerce, project management etc.
2. Rich experience in digital marketing and advertising, at least 5 years of experience in digital marketing and management. Communicate with high-end and high-level clients with long-term and evolving vision.
3. Deep insight into digital communication strategies and social media marketing. Good understanding of SEO/SEM, database management.
4. Rich experience in managing projects that integrate various online and offline marketing projects.
5. Good team player, excellent leadership and management skills, be able to handle multi-tasks and work under pressure.
6. Well organized with good time management and project management skills;rich experience in budget plan, project monitoring and control, ROI improvement. Rich experience and resources in working with 3rd party, e.g., agencies/partners.
7. Mindset of service-oriented and customer-centric with excellent English and Chinese communication & presentation capability and skills to evolve in an international company and team.
8. A strong entrepreneur and proactive mindset to initiate and lead transversal projects, a capability to work independently and to be self motivated.
职能类别: 广告客户总监/副总监
关键字: Digital Strategy
公司介绍
自1983年在法国成立以来,华道佳(ALTAVIA)集团专注于零售行业的市场传播30余年,并已成为欧洲零售连锁企业的营销合作伙伴。华道佳在中国的业务已迈入第15年,目前在上海、北京、广州、成都、香港均设有分公司,在国内持续受到众多零售快销品牌的青睐,通过零售营销服务为客户增加终端客流,创造更高商业价值,优化营销投资回报。
Altavia & Creative Capital 集品牌激活经验与零售激活经验于一体,为客户带来更具前瞻性、更高效的零售解决方案,以战略洞察、创意发想、商业策划、品牌内涵、户外推广、店内推广以及数字营销等能力,为品牌提供从策略、创意到执行的一站式营销服务。
Altavia & Creative Capital 集品牌激活经验与零售激活经验于一体,为客户带来更具前瞻性、更高效的零售解决方案,以战略洞察、创意发想、商业策划、品牌内涵、户外推广、店内推广以及数字营销等能力,为品牌提供从策略、创意到执行的一站式营销服务。
联系方式
- 公司地址:地址:span工人体育场北路8号院1号楼18层 01-1802